Live Nation unveils NFT ticket stubs
Live Nation is collaborating with artists to launch digital collectable NFT ticket stubs.
Trumpeted as an “industry-first”, Live Stubs will mirror the unique section, row, and seat of each ticket purchased and will be included with tickets on select Live Nation shows in North America, beginning with the upcoming Swedish House Mafia: Paradise Again tour.
Fans will be able to view, share, gift, trade, and resell their Live Stubs on Livenation.com, opening up new avenues for artists to engage with ticket-holders before, during and after live events. The NFTs are designed to be collector items and will not replace the digital tickets needed to physically enter the show.
Live Stubs bring back the nostalgia of collecting ticket stubs while also giving artists a new tool to deepen that relationship with their fans
“Our Live Stubs product brings back the nostalgia of collecting ticket stubs while also giving artists a new tool to deepen that relationship with their fans and we can’t wait to see what the creativity of this community dreams up as it grows,” says Michael Rapino, Live Nation president and CEO. “Special thanks to Swedish House Mafia for kicking it off for their upcoming tour.”
Minted on an eco-friendly blockchain, Live Stubs will automatically be given for free to fans who purchase a primary ticket to Live Nation-promoted shows as well as in venues powered by Ticketmaster.
Fans can share links to view their Live Stubs on social media, with more features and offerings to be announced closer to the concerts. Artists will also be able to work with the Live Nation team to integrate special experiences and rewards.
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Stabbed concertgoer settles with MCD
One of the many people who suffered injuries at the infamous Swedish House Mafia concert in Phoenix Park, Dublin, in 2012 has settled his claim for damages against the promoter of the event.
Dubliner Niall Davey sued Denis Desmond’s MCD Productions, as well as event management company Diffusion Events and security firms Swords Risk Services, Eventsec and Michael N. Slattery & Associates, for €60,000 in damages after being beaten and stabbed at the chaotic 7 July concert, at which a total of nine people were stabbed in a number of seemingly random, unprovoked attacks.
Davey’s barrister, Suzanne Walsh, did not disclose the terms of the settlement, which was made jointly with all defendants.
Irish prime minister (taoiseach) Enda Kenny described the events of the 7 July as “absolutely disgraceful, appalling and simply scandalous”. He also opined, like many others before and since, that the attacks may have been influenced by “the sort of music” played by progressive house act Swedish House Mafia.
One of the perpetrators, 24-year-old Raymond Donnan, was jailed for four years in 2014. At Donnan’s trial, a judge heard how the concert was “poorly marshalled”, particularly in relation to non-confiscation of alcohol.