Vendini hires first chief people officer
Vendini has appointed Susan Hollingshead its first ‘chief people officer’ (CPO).
Hollingshead, who joins from solar power company Sungevity, will “play a vital role as we continue to grow, recruit new talent and ensure that Vendini’s core values resonate with everyone on our team,” says Mark Tacchi, CEO of the San Francisco-based ticketing and event marketing firm.
Vendini, which topped US$2bn in gross sales in September and recently raised $20 million in series-A funding, looks to “jumpstart 2017 with continued progress under Susan’s leadership”, adds Tachi, who says the company’s success is “owed to our kick-ass employees and our infectious culture”.
An increasing number of companies, especially tech firms, are hiring a CPO, which is roughly equivalent to a chief human resources officer.
“Vendini’s success is owed to our kick-ass employees and our infectious culture. Susan will play a vital role as we continue to grow”
Writing on LinkedIn in 2014, Reputation.com founder Michael Fertik admitted chief people officer is “a title with the potential of sounding a little precious, like the ‘vice-president of happiness’, ‘brand evangelist’, ‘digital overlord’ or other Silicon Valley labels that dress up what are really garden-variety gigs”, but said the position isn’t a “phone-it-in role – nor is it a cutesy name for the traditional human resources function. It’s a strategic shift in how we think about people, culture and enterprise value over the long term at a company.”
At Sungevity, Hollinghead oversaw the company’s growth from 50 to more than 1,000 in a six-year period.
“As Vendini grows, I want to ensure that its culture thrives, providing a rich environment for employee development and commitment,” she comments. “A skilled and dedicated workforce will amplify Vendini’s commitment to outstanding customer experience. Through developing a comprehensive HR [human resources] and shared services function, employees will be more energised and our members will continue to flourish.”
Vendini last summer launched a strategic business unit (SBU) for live music, headed up by Ticketmaster and AEG Live alumnus Mark Meyerson.