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Music Venue Trust confirms Twickets partnership

The UK’s Music Venue Trust (MVT) has confirmed a partnership with capped ticket resale marketplace Twickets.

Established in 2011, Twickets works with more than 300 live entertainment partners in the UK including venues, artists, promoters, festivals and ticketing companies.

“We are delighted to become a partner of MVT,” says Twickets founder Richard Davies. “This is a key development for us as it further embeds the business as the legitimate face of resale, working to bring fairness and transparency to event-goers everywhere.

“Our goal is always to improve the ticket buying experience”

“Our goal is always to improve the ticket buying experience, and we look forward to collaborating with all members of MVT to prevent blatant profiteering in the secondary ticket market, which not only harms fans but damages the industry as a whole.”

A charitable organisation, the MVT was founded in January 2014 to help protect, secure and improve music venues in the UK.

Mark Davyd, MVT founder and CEO, adds: “We are really pleased to welcome Twickets as one of MVT’s partners. Their mission to enable fans to resell tickets they can no longer use for the price they paid or less aligns well with MVT’s goals to keep tickets out of the hands of touts and in the hands of genuine grassroots gig going fans. Customers can buy from Twickets with the reassurance that they are supporting grassroots music venues across the UK.”

 


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IQ 107 out now: Industry heads map the road ahead

IQ 107, the latest issue of the international live music industry’s favourite monthly magazine, is available to read online now.

In the January 2022 edition, industry leaders from around the world share their thoughts about the state of the industry and the recovery of the sector, over the coming weeks and months.

Elsewhere, the IQ news team looks back at the trends, deals, events and, of course, the Covid restrictions that made the headlines during 2021.

On page 34, IQ Magazine editor Gordon Masson explores the benefits that blockchain technology can offer the live music industry.

For this edition’s columns and comments, Wayne Forte details the process behind producing his critically acclaimed Mad Dogs & Englishmen documentary, and Richard Davies urges the industry to adopt a more strategic approach in its efforts to beat ticket touts.

And, in this month’s Your Shout, Dan Steinberg (Emporium Presents), Rob Challice (Paradigm), Mark Davyd (Music Venue Trust) and Nick Hobbs (Charmenko) describe their best moments of 2021.

As always, the majority of the magazine’s content will appear online in some form in the next four weeks.

However, if you can’t wait for your fix of essential live music industry features, opinion and analysis, click here to subscribe to IQ for just £5.99 a month – or check out what you’re missing out on with the limited preview below:


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SJM Concerts partners with Twickets

Twickets has been appointed the official resale partner of SJM Concerts’ Gigs and Tours.

The partnership with SJM, one of the UK’s leading concert promoters, will provide a fan-friendly resale option for all tickets purchased through Gigsandtours.com, allowing users to list tickets for sale via Twickets’ website or mobile app at no more than the price originally paid.

Launched in 2016, Twickets has since served as the official resale platform for leading artists including Ed Sheeran, Stormzy, Foo Fighters, Arctic Monkeys, Mumford & Sons and Elton John. It now attracts more than three million users to its ticket marketplace every year.

“Providing a safe, secure and easy way to resell tickets is best practice”

“We continue to strive to not only offer our customers an efficient and straightforward purchasing experience, but also help them when things don’t go to plan,” explains SJM Concerts’ Matt Woolliscroft. “Providing a safe, secure and easy way to resell tickets is best practice and yet another step Gigsandtours.com is taking to innovate and improve concertgoing.”

Twickets founder Richard Davies says: “The UK is in the midst of a market shift away from rip-off secondary ticketing platforms and towards consumer-friendly resale services. I am proud Twickets is at the forefront of this change, and delighted we can bring our expertise in resale to such an important player in the UK music scene. Our goal is always to improve the ticket buying experience, fill venues and keep customers happy.”

 


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