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Amsterdam venue Paradiso and TicketSwap are claiming the first 100% face-value price cap for ticket resale in the Netherlands.
The new partnership ensures that tickets for Paradiso events can only be resold at their original purchase price (excluding service costs) or less, preventing price inflation and “supporting Paradiso’s mission as a non-profit organisation to make arts and culture accessible to a wide audience”.
To make the buying and reselling of tickets as seamless as possible, TicketSwap is integrating with Paradiso’s primary ticketing provider See Tickets Benelux.
“With rising costs for artists to go on tour and a possible VAT increase in 2026, ticket prices are under pressure. Visitors can only spend their money once and increasingly have to make
choices,” said Erik Luyten, Head of Ticketing, ICT & Data at Paradiso.
“Our partnership with TicketSwap ensures that we can keep prices low on their platform, while sellers can still earn back the full price they paid. Through TicketSwap’s SecureSwap technology, we can also guarantee that tickets resold on their platform are valid for admission. Tens of thousands of tickets per year for Paradiso events have already been sold via TicketSwap, from now on safer and more fairly priced than before.”
“With rising costs for artists to go on tour and a possible VAT increase in 2026, ticket prices are under pressure”
Elsewhere, Platinumlist says it is introducing the Middle East and North Africa’s first fan-to-fan ticket resale on its app.
The feature – which is already live in the UAE, Saudi Arabia, Qatar, Bahrain, and Oman – allows users to securely buy and sell tickets within the app marketplace.
In October, Platinumlist moved to combat fraud by transitioning from traditional PDF tickets to QR code technology called SafeTickets. The two new offerings have now been integrated.
Elsewhere, CTS Eventim and TikTok have rolled out their ticketing feature in Spain after launching the partnership in Germany earlier this year.
The feature will enable fans to discover live events and buy tickets through Eventim Spain’s platform Entradas.com from within the TikTok platform.
Any artist or content creator with more than 1,000 followers will be able to promote tickets to concerts, plays, musicals, festivals, exhibitions or sporting events in their TikTok videos.
“We seek to connect users with artists through the language of social media,” said Susana Voces, Managing Director of Eventim Spain. “This collaboration represents a step forward in the innovation of the ticketing sector, uniting technology, social media and live entertainment to offer fans a more direct and simple experience.”
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AEG-owned ticketing firm AXS is expanding into Germany via partnerships with two major arenas.
The firm will service premium ticketing at Berlin’s Uber Arena and Hamburg’s Barclays Arena – both of which are owned by AEG.
In partnership with AEG Germany’s premium sales team, AXS’ suite management and access control platforms will replace legacy suite ticketing platforms in each arena.
Collectively, the venues host 400 events per year, for which AXS will handle premium and suite tickets.
In addition to Germany, AXS is operational in the UK, Sweden, Japan and Australia via venues, sports teams, festivals, and live events.
The venues collectively host 400 events per year, for which AXS will handle premium and suite tickets
The firm’s clients include B.League, Swedish Elite Football, Venues New South Wales, BST Hyde Park, All Points East, The O2, OVO Arena Wembley and Stockholm Live!.
“AXS has the privilege of working with the most iconic venues in the world,” says Blaine Legere, president, international, AXS.
“There is no better way to kick-start our business in Germany than by bringing our industry-leading suite management and access control platform to these two world-class venues.”
Jan Kienappel, COO & CFO of AEG Germany, adds: “We are excited to introduce AXS ticketing to our premium customers. The platform will improve our service and enhance our marketing capabilities in that segment, which sets us up to further grow our business.”
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CTS Eventim is expanding in North America through a joint venture with US promoters Mammoth Inc and AG Entertainment Touring.
The company says that the partnership will utilise the promoters’ resources and networks to sign ‘top-level’ acts for US and global tours.
Mammoth will bring to the partnership its infrastructure for the booking, promotion, and production of events across the US, while CTS will provide full access to its international Eventim Live network as well as its portfolio of products and services around live events and ticketing.
CTS, a leading ticketer, promoter and venue operator in Europe, says that expanding its presence in the US market is “an essential part of our global expansion strategy”.
The Munich-based operation first entered the North American ticketing market in 2021, causing its share price to reach an all-time high.
“We’re very excited to further build our connections in their network and continue expanding our touring footprint together with CTS Eventim”
CTS will hold a majority stake in the new venture and fully consolidate its financials according to IFRS. The partnership sees the Eventim Live network grow to 38 promoters active around the globe.
“We have really enjoyed getting to know Klaus-Peter, Frithjof and others on the CTS Eventim team,” says Josh Hunt, Mammoth comments. “We’re very excited to further build our connections in their network and continue expanding our touring footprint together with CTS Eventim, AG and all of our co-promoters, friends and partners across the globe. Mammoth was built on mutually beneficial partnerships with our friends, these latest steps with AG and CTS Eventim are a continuation of that philosophy.”
James Crawford, co-owner of AG Entertainment Touring, adds: “This global partnership with CTS Eventim and Mammoth Inc is an exciting opportunity for AG,” says. “Being a part of this collaboration is sure to bring noticeable touring growth to everyone involved and we’re thrilled to be a part of the team.”
Based in Kansas, Mammoth has over 25 years of involvement in concert booking, promotions and production.
The company books events throughout a wide range of venues from arenas to small independent clubs, numerous boutique amphitheatres and historic indoor theatres throughout the country, and also oversees operations and ownership of several theatres.
Mammoth’s upcoming events include concerts with Eric Bellinger, Jerry Cantrell and Jake Wesley Rogers, while AG Entertainment Touring is promoting shows with Future and Kodak Black.
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Ticketmaster has unveiled a partnership with the 67th Eurovision Song Contest, set to take place in Liverpool on behalf of Ukraine.
The events at M&S Bank Arena (cap. 11,000) in May will benefit from Ticketmaster’s SafeTix, encrypted mobile tickets built with powerful fraud and counterfeit protection.
Ticketmaster’s SmartQueue technology will also be in place in the UK to provide an ‘enhanced booking experience’ for fans and ensure fair and secure access to tickets.
“Signing such an array of wonderful music events across the continent is a great way to kick off 2023”
In addition to the partnership with Eurovision, the ticketing behemoth has also inked deals with the concert to mark the Coronation of Their Majesties The King and the Queen Consort at Windsor Palace, the BBC 6 Music Festival, Portugal’s North Music Festival and NL Eventservice in the Netherlands.
Ticketmaster Spain will run Portugal’s boutique North Music Festival, with Ticketmaster Netherlands to lead Dutch promoter NL Eventservice’s various festivals including Live on the Beach and Biggest Summer Party.
“Signing such an array of wonderful music events across the continent is a great way to kick off 2023,” says Chris Edmonds, chairman of Ticketmaster International. “Ticketmaster’s technology is well-placed to not only handle the huge demand that prestigious events like Eurovision or the Coronation concert will bring, but also provide a seamless experience for the smaller, and equally important, events as well.”
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