Tidal partners with Facebook’s VR platform Oculus
Artist-owned streaming platform Tidal has joined forces with Facebook’s virtual reality platform Oculus to bring a series of exclusive and intimate live performances that can be streamed in virtual reality to fans’ homes.
The series will be available later this year to stream in virtual reality on the Venues app (available on the Oculus Quest) and in 2D video and high-quality audio on Tidal.
“At a time when livestreamed performances are seen as the new norm, Tidal’s partnership with Oculus provides music lovers an elevated concert experience with more interaction and dimension than past livestreams,” says Tidal COO, Lior Tibon.
“Oculus is revolutionizing the live music experience and matched with Tidal’s HiFi audio quality, members will be able to remember what it feels like to stand in a large crowd at a concert venue.”
“Members will be able to remember what it feels like to stand in a large crowd at a concert venue”
Tidal, whose artist co-owners include Jay-Z, Lil Wayne, Rihanna, Calvin Harris, Daft Punk and Coldplay’s Chris Martin, promises the series will feature “some of the biggest names in music”.
Facebook launched the Venues app, described as “the companion app to live events,” in June this year.
Elsewhere in the VR world, Tidal recently spent US$7 million on tokens issued by the company behind Sensorium Galaxy, a new VR “social metaspace” in which users can attend alternative-world concerts, nightclubs and festivals through a VR headset.
Through the purchase, Tidal has acquired access to broadcast their content within Sensorium Galaxy, which is due to launch publicly in early 2021.