Music Foundation for Rome reports €32m revenue
Promoter Fondazione Musica per Roma (Music Foundation for Rome) exceeded €30 million in annual turnover for the first time in its history.
The Italian organisation, which manages Rome’s Auditorium Parco della Musica Ennio Morricone and Casa del Jazz venues, reports that revenues topped €32m for 2023 – up 13% on the previous 12 months. Ticket sales increased 25% to close to half a million, generating €13m.
Its two main summer festivals both set new attendance records, with Roma Summer Fest, held at the Auditorium, drawing 170,000 attendees (up 18% compared to the previous year), while Summertime at the Casa del Jazz pulled in almost 24,000, 9% more than the previous 12 months.
“2023 is a truly important year for the Musica per Roma Foundation, demonstrating how the commitment to innovation has allowed the pursuit of the important goals set by the our industrial plan,” says Musica per Roma Foundation CEO Daniele Pittèri. “The programming of the art festivals combined big international names with emerging artists, while that of the cultural festivals drew attention to the transversality of culture, embracing different fields, from literature to science to urban regeneration.
“Our city is a laboratory of international importance for innovation in the cultural field”
“The results prove that a quality cultural offer calibrated to different audiences is rewarding, that through it the Auditorium Parco della Musica and the Casa del Jazz increasingly qualify as unique places in the cultural panorama and that our city is a laboratory of international importance for innovation in the cultural field.”
Roma Summer Fest welcomed acts such as Sting, Yusuf/Cat Stevens, Porcupine Tree, Bob Dylan, Pet Shop Boys, The Lumineers and OneRepublic last year, while Italian composer Ludovico Einaudi performed four dates.
Its 2024 edition, which runs from 3 June to 13 September, will feature two further shows by Einaudi, as well as the likes of The National, Air, The Smile, Fontaines DC, Simple Minds, Glen Hansard, Blue, Slowdive, Queens of the Stone Age, Cat Power, Take That, James Blake, Deep Purple, Nick Mason’s Saucerful of Secrets, Tyga, Tom odell and Fatboy Slim.
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Roma Summer Fest reports record sales
An increase in the number international visitors has helped Italy’s Roma Summer Fest achieve record ticket sales at the midway point of the 2023 season.
Acts such as Sting, Yusuf/Cat Stevens, Porcupine Tree, Bob Dylan, Pet Shop Boys, The Lumineers and OneRepublic have played this year’s festival, while Italian composer Ludovico Einaudi performed four dates.
Roma Summer Fest is held at Rome’s 3,000-cap Auditorium Parco della Musica Ennio Morricone from 6 June to 8 August.
Promoter Fondazione Musica per Roma (Music Foundation for Rome) says revenue has risen 28% year-on-year to more than €8.5 million from 153,000 ticket sales, while the average number of tickets sold per show is up 5% by 2,630 to 2,494. There will be 58 shows held this year compared to 52 last time around.
“These are excellent results, even more significant when considered in relation to the many large mass concerts at the Circus Maximus and in the stadiums, not only by Italian stars, but also by international ones, which last year were not so frequent,” says Daniele Pitteri, CEO of the Musica per Roma Foundation.
“Internationality is growing and evident not only in terms of artists but also in audiences”
The total attendance compares favourably with the 151,000 tickets sold at the same stage in 2022 and is on course to be up 18% by the end of the summer, with 20 concerts by acts such as Benjamin Clementine, Carmen Consoli & Elvis Costello and Paul Weller still to come.
“Internationality is growing and evident not only in terms of artists but also in audiences – an example is the figure of 35% of tickets for four Einaudi concerts sold abroad – and is accompanied by another change in spectators: the generational theme, with increasingly large audiences of young and very young people,” adds Pitteri.
The Italian capital has hosted a catalogue of huge open air concerts over the past few months including Bruce Springsteen + the E Street Band and Guns N’ Roses at Circus Maximus and Måneskin, Muse, Depeche Mode and three nights by Ultimo at the Olympic Stadium.
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