x

The latest industry news to your inbox.


I'd like to hear about marketing opportunities

    

I accept IQ Magazine's Terms and Conditions and Privacy Policy

50% increase in ticket sales for second Maximus

Move Concerts doubled ticket sales in Sao Paolo for the second edition of Maximus Festival, in what CEO Phil Rodriguez calls a “gratifyingly very positive” year for the fledgling twin rock/metal festivals.

Maximus debuted last September with two one-day festivals in Sao Paolo, Brazil, and Buenos Aires, Argentina, headlined by Rammstein and Marilyn Manson. It returned earlier this month – on Saturday 6 May at the Tecnopolis in Buenos Aires and Saturday 13 May at the Interlagos race circuit in Sao Paolo – and featured performances from Linkin Park, Prophets of Rage, Slayer, Rob Zombie, Five Finger Death Punch, Böhse Onkelz and more.

“Both festivals were flawless in execution,” Rodriguez tells IQ, “and the response from punters, artists and press was gratifyingly very positive. And the weather on both dates was perfect, which always helps!

“Both festivals were flawless in execution, and the response from punters, artists and press was gratifyingly very positive”

“In Sao Paulo, we had an increase in ticket sales of over 50% from the 2016 edition, selling more than 32,000 tickets. This year we also had our third stage in Sao Paulo host hardcore bands – Rise Against, Pennywise, The Flatliners – and it was an absolute success.”

Upcoming shows for Move Concerts, Latin America’s largest independent promoter, include the South American legs of Ed Sheeran’s ÷ and Ariana Grande’s Dangerous Woman tours. It also promoted Kraftwerk’s 23 November show in Buenos Aires, after a judge overturned the city’s ban on concerts where “synthesisers or samplers are the primary instrument”.

Some sample shots of both festivals, courtesy of photographers Stephan Solon and Camila Cara, are below…

 


Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.

Move plans new festival Maximus for South America

Move Concerts, Latin America’s largest independent promoter, has announced the launch of Maximus Festival, two one-day rock/metal events set for Brazil and Argentina this September.

Taking place at as-yet-unspecified venues in Sao Paolo on 7 September and Buenos Aires on 10 September, Move says Maximus will “set a new standard of festival for hard rock fans in these two countries with three stages, incredible dining options, a site that will blow the fan’s minds, fun activities and much more”.

German band Rammstein will headline the main, Maximus stage, joined by Hellyeah, Halestorm, Hollywood Undead and unlikely chart-toppers Disturbed, with Marilyn Manson on top billing for the Rockatansky stage, supported by Bullet for My Valentine, Black Stone Cherry, Shinedown and Finnish band Steve ‘n’ Seagulls.

British power trio Raveneye will headline the Thunder Dome stage, joined by an array of local talent.

More information is expected to be released next week, but in the meantime Move promises that both venues will provide festivalgoers with “a novelty treat with great music, and will have fans in awe with [their] industrial-themed décor, cool dining options and added entertainment for a one-of-a-kind experience”.

Here’s the poster for the Brazilian leg:

Maximus Festival 2016 Sao Paolo poster, Move Concerts

Move Concerts’ upcoming shows include Dream Theater in Buenos Aires, Maroon 5 in Costa Rica and Aerosmith in Lima.