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DreamHaus appoints Ioannis ‘Pana’ Panagopoulos

CTS Eventim’s new Berlin-based agency DreamHaus has officially announced the appointment of Ioannis ‘Pana’ Panagopoulos as director of talent buying, effective from today (1 April).

Panagopoulos joins the agency from Live Nation GSA (Germany, Switzerland, Austria), where he served as director of A&R for over five years.

He joins the management team comprising CEO and managing partner Matt Schwarz, as well as Marc Seemann, Claudia Schulte and Tobias Habla – all of whom previously worked at Live Nation GSA.

Panagopoulos joins the management team comprising Matt Schwarz, as well as Marc Seemann, Claudia Schulte and Tobias Habla

Schwarz joined forces with CTS Eventim as head of eventimpresents in January this year, tasked with “acquiring attractive national and international tours and shows,” on behalf of Eventim Live, CTS Eventim’s promoter network.

Following the Eventim acquistion, the team will be responsible for organising and programming the Rock am Ring (cap. 95,000) and Rock im Park (cap. 75,000) festivals, starting from the 2022 editions, along with eventimpresents.

The CTS-owned festivals have been co-promoted with Marek Lieberberg, now CEO of Live Nation GSA, since 2016.

DreamHaus will also collaborate with Kingstar on Vainstream Rockfest, after forming a strategic alliance with the Hamburg-based booking agency.

Kingstar will cooperate with DreamHaus on the Rock am Ring/im Park festivals.

 


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CTS Eventim’s DreamHaus and Kingstar form alliance

CTS Eventim’s new Berlin-based promoter DreamHaus is forming a strategic alliance with Kingstar, a promoter and booking agency based in Hamburg.

The two companies will cooperate on Kingstar’s Vainstream Rockfest, as well as Eventim Presents/DreamHaus’s Rock am Ring (cap. 95,000) and Rock im Park (cap. 75,000), which were recently called off for a second year running.

The alliance will also see the German promoters collaborate on touring projects and the establishment of new events.

“With this alliance, we want to bring our creative visions to life,” says Matt Schwarz, CEO and managing partner, DreamHaus.

“Kingstar contributes equally valuable festival expertise, musical knowledge and their successful artist development to this cooperation. Through an intensive exchange of experience between our two companies, we will create trusting synergies and thus provide the artists with the best service and skills for the future.”

“We will create trusting synergies and thus provide the artists with the best service and skills for the future”

Timo Birth, managing director, Kingstar, says: “Since the structures in the industry are changing at high speed, Kingstar and DreamHaus are laying a very good foundation for the future with this cooperation. We are not only optimally equipped for the future of our industry, we will also actively shape it together.”

Marc Seemann, director of strategy and business development, DreamHaus says: “A close friendship has developed from years of trusting cooperation with Timo, which is why this strategic alliance between DreamHaus and Kingstar is a logical consequence and an important pillar in the development of DreamHaus.”

Alongside Vainstream Rockfest, the 15th edition of which is scheduled for this June in Münster, Kingstar’s festival portfolio includes Restless Summer, Close to the Water, Impericon Festivals and Picknick Konzerte.

The company’s booking arm represents artists including Broilers, Bonez MC and RAF Camora.

DreamHaus was recently acquired by CTS Eventim and Schwarz was named as CEO and managing partner, following his departure from Live Nation GSA (Germany, Switzerland, Austria) as COO and MD in February 2020.

 


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CTS Eventim acquires new Berlin-based promoter DreamHaus

German ticketing and promotion giant CTS Eventim has acquired a majority stake in new Berlin-based promoter DreamHaus.

DreamHaus will be led by Matt Schwarz as CEO and managing partner, following his departure from Live Nation GSA (Germany, Switzerland, Austria) as COO and MD in February 2020.

From 1 April, Schwarz will be joined by former Live Nation GSA executive Ioannis ‘Pana’ Panagopoulos, who joins the management team alongside Marc Seemann, Claudia Schulte and Tobias Habla.

Schwarz joined forces with CTS Eventim as head of eventimpresents in January this year, tasked with “acquiring attractive national and international tours and shows,” on behalf of Eventim Live, CTS Eventim’s promoter network.

Under the Eventim Live umbrella, DreamHaus will be responsible for organising and programming the Rock am Ring and Rock im Park festivals, starting from the 2022 editions, along with eventimpresents.

The CTS-owned festivals have been co-promoted with Marek Lieberberg, now CEO of Live Nation GSA, since 2016.

“Even in the face of the challenges posed by the coronavirus pandemic, Eventim Live continues to grow its network and strengthen both its market position and potential,” says Klaus-Peter Schulenberg, CEO of CTS Eventim. “We have always claimed that CTS Eventim will emerge stronger from this crisis.”

“I am grateful to CTS Eventim for the confidence the company has shown in jointly implementing our visions within this partnership”

Matt Schwarz added: “I’m very pleased about the partnership between CTS Eventim and DreamHaus, which offers our team all manner of opportunities for a successful future. I am also grateful to CTS Eventim for the confidence the company has shown in jointly implementing our visions within this partnership and thus offering artists the best possible service and the ability to reach the greatest possible audience.”

With a combined attendance of 150,000, Rock am Ring and Rock im Park take place concurrently from 11 to 13 June at Nürburgring race track and Zeppelin Field in Nüremberg respectively.

Rock am Ring was founded by Marcel Avram and Marek Lieberberg’s Mama Concerts in 1985, while Rock im Park took place for the first time in 1995 under Marek Lieberberg Konzertagentur (MLK).

Schwarz was formerly VP of touring and festivals at MLK, before becoming MD and COO of Live Nation GSA when Lieberberg sold MLK to Eventim’s live music subsidiary Medusa Group in 2015. Schwarz resigned his position at Live Nation GSA in February this year.

The acquisition of DreamHaus expands Eventim Live’s pan-European network to 35 promoters in 15 countries.

 


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Matt Schwarz moves to CTS Eventim

Matt Schwarz, former COO and MD of Live Nation GSA, is returning to work on Rock am Ring and Rock im Park, but this time as head of eventimpresents (the company formerly known as MLK).

Schwarz will join forces with CTS Eventim from January 2021, and is tasked with “acquiring attractive national and international tours and shows,” on behalf of Eventim Live, CTS Eventim’s promoter network.

Marek Lieberberg Konzertagentur (MLK) was founded in 1987 and housed both Rock am Ring and Rock im Park, which were started by Marek Lieberberg in 1985 and 1993 respectively.

Schwarz was formerly VP of touring and festivals at MLK, before becoming MD and COO of Live Nation GSA when Lieberberg sold MLK to Eventim’s live music subsidiary Medusa Group in 2015. Schwarz resigned his position at Live Nation GSA in February this year.

Schwarz is tasked with “acquiring attractive national and international tours and shows”

The CTS-owned festivals have been co-promoted with Marek Lieberberg, now CEO of Live Nation GSA, since 2016. A spokesperson for Eventim would not comment on the ongoing relationship between Lieberberg, eventimlive and the two festivals.

With a combined attendance of 150,000, Rock am Ring and Rock im Park take place concurrently from 11 to 13 June at Nürburgring race track and Zeppelin Field in Nüremberg respectively.

Across the Eventim group, other festivals include Hurricane, Southside and Lucca Summer, alongside a venue portfolio that includes the Lanxess Arena in Cologne, the K.B. Hallen in Copenhagen, the Waldbühne in Berlin and the Eventim Apollo in London.

The most recent financial reports from the group showed an almost balanced EBITDA (earnings before interest, taxes, depreciation and amortisation), capping losses in the first half of 2020 to €2.7 million, thanks to “rigorous measures to minimise costs and boost efficiency”.

 


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MD Matt Schwarz leaves Live Nation GSA

Live Nation GSA’s managing director and COO, Matt Schwarz, is leaving the company after almost five years, he announced today.

“Today I resigned from [this] office as managing director with immediate effect,” Schwarz wrote in an email to colleagues this afternoon (19 February).

Schwarz has been MD and COO of Live Nation GSA (Germany, Switzerland and Austria) since September 2015, when the staff of his former employer, Marek Lieberberg Konzertagentur (MLK) joined the newly formed company. He was formerly VP of touring and festivals at MLK.

He was the keynote interviewee at Reeperbahn Festival last September, speaking about his career to date and changes in the German concert business.

“Live Nation and Matt Schwarz have mutually agreed to end their collaboration”

Schwarz’s current projects will be taken over by Live Nation GSA colleagues Carrie McNamara, Matias Muelas and Nastassja Roberts, the email continues.

“Live Nation and Matt Schwarz have mutually agreed to end their collaboration,” reads a statement from Live Nation GSA.

“Matt Schwarz has resigned as a managing director with immediate effect.

“Live Nation would like to thank Matt Schwarz for his successful work over many years.”

 


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“There’s room for everybody”: Matt Schwarz talks LN GSA success

Matt Schwarz, COO of Live Nation Germany, Switzerland and Austria (GSA), was the keynote interviewee at Reeperbahn Festival on Friday 20 September, giving a wide-ranging interview to ILMC MD Greg Parmley on the company’s journey to date.

Schwarz, 38, joked that he is the “black sheep” in a family of teachers and doctors, starting his career working for a music magazine before joining Marek Lieberberg Konzertagentur (MLK), leaving to join the newly formed Live Nation GSA in 2015. “My birthday was on 31 August, and I joined Live Nation on 1 September 2015,” he explained. “We started out with 800 shows [annually] and now we’re on nearly double that, with a quarter of a million-euro turnover…”

Schwarz (pictured) told Parmley it was only a matter of time before the German market, long a stronghold of independent promoters, fell in line with the consolidation sweeping the rest of the global live music industry. “There’s a German idiom which translates to ‘change or die’,” he said. “The business and the world is changing, and you have to have awareness of that. The promoter business is the last to consolidate, after the record labels and the booking agencies.”

Why now? The ever-smaller margins on shows have played a key part, he continued: “When I started in the early 2000s I still remember 80/20 deals, and the generation before had 70/30, 60/40 and even 50/50 deals scrawled on the back of napkins…

“There’s room for everybody, and there always will be”

“But the pie isn’t getting any bigger, so there isn’t much space in the food chain to involve third parties. The music ecosystem is changing, and an oftentimes low-margin, high-risk business does not leave any room for third-party promoters, especially when you have your own boots on the ground. We have own offices in Hamburg, Berlin, Frankfurt, Munich, Vienna and Zurich as of now, and are able to fully self-promote our content.”

Schwarz said the biggest advantage to being part of a larger multinational group is the ability to combine US-directed global touring with local expertise.

“The importance of personal relationships is decreasing”, he explained. “It’s becoming a corporate business with some decisions and global plans made by the artists overseas: Live Nation, for example, can just buy a global tour.”

“But the artists need local operators on the ground that get the job done in the best possible way. Local expertise is important – one size doesn’t fit all. We are an artist-serving company that want to secure the highest possible standard to serve our clients and audience… local flavour is still very important in Germany, which is a very decentralised market, as well as in Switzerland, where they speak four languages.”

Schwarz also talked his involved with the Global Citizen Festival in Hamburg, which raised over US$650 million for charity, and his meditation practice (twice a day for 20 minutes apiece), to which he attributes his ability to easily switch between the “different worlds” of being both a senior exec and a father.

“Local expertise is important – one size doesn’t fit all”

He additionally touched on the recent warming of relations between the live and recorded music sectors, the latter of which is returning to growth as streaming grows in popularity.

“I think it’s got better. There were times before when it was tough for the labels, pre-streaming success,” he said. “Everyone looked at the live business as they saw there was money to be had – many labels even opened own in-house promoting shops – they just wanted to be involved. That’s changed as their business has become healthy again.”

Despite the squeezing of margins in live, Schwarz said there is still “definitely room for independent promoters” in the GSA countries. “There’s room for everybody,” he said, “and there always will be. It doesn’t even need to be a niche product.”

“And,” he concluded, “if they decide they don’t want to be independent, we are always happy to have a conversation!”

 


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Reeperbahn Festival gears up for 14th edition

European conference and showcase festival Reeperbahn kicks off on Wednesday (18 September), with more than 300 panels, networking events and showcases taking place over four days in Hamburg, Germany.

Sessions in the conference’s live strand include ‘30 Years of Wacken’, an interview between the metal festival’s founders Holger Hübner and Thomas Jensen, moderated by IQ’s Jon Chapple and German journalist Birgit Reuther. The panel will celebrate the event’s 30th year and explore what the future holds for the popular metal gathering.

The festival season 2019 /2020 sees Stefan Thanscheidt (FKP Scorpio), Roel Coppen (Friendly Fire) and James Wright (UTA) among those asking whether 2019’s slow festival season was a one-off, or the beginning of a worrying trend. And Live Nation GSA managing director and chief operating officer Matt Schwarz discusses the company’s goals in the region and worldwide, as well as the wider music ecosystem in a keynote interview led by ILMC MD Greg Parmley.

In more festival-related content, former MTV news editor Steve Blame will interview Woodstock festival co-creator Joel Rosenman about the event’s inception and legacy, with new documentary Creating Woodstock aired later in the day.

‘Agents Agenda: The New Food Chain’ will see Jake Leighton-Pope of 10 Thousand Steps Management, Paradigm Agency’s Lily Oram, Toutpartout managing director Steven Thomassen and more discuss the effect of external investment on the industry, in a panel moderated by IQ’s Gordon Masson.

The festival season 2019 /2020 will see panellists asking whether 2019’s slow festival season was a one-off, or the beginning of a worrying trend

A secondary ticketing panel, also led by Masson, will examine the EU’s new legislation against ticket bots, asking how to grant consumers greater protection.

Talk will also turn to Brexit as tax advisor Kevin Offer discusses the potential impact of post-Brexit taxation, permits and customs clearance on the European live music industry.

EU funding will be the topic of conversation in ‘Europe Calling’, a panel featuring Olaf Furniss of Wide Days and Exit Festival managing director Ivan Milivojev, among others.

Members of German promoters’ association BDKV will gather for the yearly Live Entertainment Summit to present their report on the situation of the national and international live entertainment market.

Other topics of conversation include festival sponsorship, music export, country music, food at live events, the Caucasus music market, electronic music and digital media.

Foals, the Subways, Alfie Templeman, Hatari, Inhaler, Sorcha Richardson, Sports Team and Squid are among acts playing at Reeperbahn 2019.

A full Reeperbahn conference programme can be viewed here, with remaining tickets for the event available here.

 


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First Global Citizen Hamburg ‘surpasses all expectations’

Live Nation Europe president John Reid has hailed the success of yesterday’s Global Citizen Festival Hamburg, which marked the European debut for the UN-backed benefit concert series with performances by Coldplay, Shakira, Herbert Grönemeyer, Pharrell Williams and Ellie Goulding.

Held at the Barclaycard Arena (16,000-cap.) ahead of today’s G20 summit, the show was attended by more than 12,000 ‘Global Citizens’ – tickets aren’t for sale, with attendees instead earning entry through civic engagement – and aimed to earn commitments from world leaders “towards [tackling] some of the greatest global issues of our time, including the education deficit, global health security, gender equality and the refugee crisis”.

The show was also streamed live to millions around the world via broadcast partner ARD.

According to Global Poverty Project – the organisation behind the festivals, which also take place in the US and, for the first time last year, India – actions taken by supporters in the run-up to the event secured US$706 million worth of commitments to its goals.

“I’m deeply grateful for the achievements of the Hamburg Global Citizen Festival … which has hugely surpassed all expectations”

These include Germany maintaining its foreign aid budget at 0.7% of GNI, “to ensure no one is left behind”; Canada, Australia and the EU reaffirming $151m worth of commitments to polio eradication; and Norway, Belgium, the Netherlands and several charitable foundations committing more than $172m towards the She Decides movement, set up to counter US president Donald Trump’s ‘gag rule’ prohibiting the public funding of organisations which advise on abortion.

Reid says the show marked a “great night in Hamburg to launch the European campaign for a wonderful cause and movement” and offered his congratulations to “Hugh Evans [the founder of Global Poverty Project], Matt Schwarz [of Live Nation GSA] and the entire team.” (Live Nation was a partner of the event.)

Schwarz, COO of Live Nation in Germany, Switzerland and Austria, adds: “I’m deeply grateful for the achievements of the Hamburg Global Citizen Festival. I thank the entire Global Citizen organisation around Hugh Evans, and our Live Nation team, for their outstanding cooperation during this premiere, which has hugely surpassed all expectations.”

 


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