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Hearby announced as final associate sponsor for ILMC

Concert discovery app Hearby is the final associate sponsor of this year’s virtual International Live Music Conference (ILMC), the leading global gathering of live music professionals.

Hearby, produced by Area4 Labs, is an AI-driven live music tracker which helps users find – and safely enjoy – live music as it returns.

The app allows users across 100 cities in North America and the UK to filter both in-person and livestreamed events by genre, time period, postcode and artist.

This year, Hearby plans to expand to a further 100 European and global cities with a goal to “get a few more people to a lot more shows” by widely distributing and licensing the app’s live music show calendar widgets to news, travel and entertainment companies.

“We are very excited to partner with ILMC and support venues and artists across the globe,” says Ian Condry, chief anthropologist for Area4 Labs and professor of cultural anthropology at Massachusetts Institute of Technology.

“We want to remove the friction for people finding live music events in the community”

“We want to remove the friction for people finding live music events in the community,” he added.

Hearby will be showcasing the product from a virtual exhibition area at ILMC, which delegates will be able to visit.

This year’s conference, dubbed ‘Virtually Live’, will welcome more than 1,000 registered delegates and host more speakers and meetings than ever before thanks to its limitless virtual format.

ILMC 33’s new features include video speed meetings, a digital trade exhibition, ‘watch again’ conference sessions, and live voting and polling. And for the first time in our history, non-members will be invited to attend ILMC, pointing to the busiest live music conference ever staged.

Irving Azoff, Bob Lefsetz, Sam Kirby Yoh, Emma Banks, Tim Leiweke and Klaus-Peter Schulenberg are among the confirmed speakers.

Browse the speakers and sessions online and register for ILMC here.


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