Live Nation adds Cleveland’s Masonic Auditorium
The Masonic Auditorium in Cleveland, Ohio, has become part of Live Nation’s Club & Theatre division.
The 2,000-capacity venue, located in Cleveland’s former Masonic Temple – purchased from local freemasons by new owner TempleLive last year, and recently renovated –is Live Nation’s latest in north-eastern Ohio, joining House of Blues, Jacobs Pavilion and Blossom Music Center. Rival promoter AEG Presents took over its first venue in Cleveland, the 2,000-cap. Agora, last July.
“The Masonic was the next logical move for us in Cleveland. It is a vibrant music market with a very large population base that we think is under-served at the theatre level,” says Ben Weeden, COO of Live Nation Club & Theatre. “We look forward to establishing the Masonic as the must-play, 2,000-capacity venue in Cleveland.”
“The Masonic was the next logical move for us in Cleveland”
“We are proud to have The Masonic Auditorium as part of Live Nation’s portfolio of properties,” adds Mike Brown of TempleLive, which is backed by Arkansas-based Beaty Capital Group. “This agreement with Live Nation will enhance the concertgoers’ experience at the Masonic, while propelling Cleveland more aggressively into this very competitive music market.
Built in 1921, the Masonic Temple Auditorium originally housed the Cleveland Orchestra. Recent performers include MGMT, Bastille, the 1975, Pixies, Joe Rogan and Leon Bridges.
Live Nation Club & Theatre produces more than 15,000 events in 100+ venues US-wide, including House of Blues- and Fillmore-branded clubs.