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Arenal Sound promoter acquires Benicassim

Spanish promoter the Music Republic has acquired the Festival Internacional de Benicàssim (FIB) from Maraworld.

The Music Republic, owned by brothers David and Toño Sánchez, promotes festivals including Arenal Sound, Viña Rock, Granada Sound and Madrid Salvaje.

In a statement, the Sánchez brothers state they will “take over the festival and run it for successive years.” The new FIB owners also note they intend to “maintain [FIB’s] essence and position it once more as a leader on the global scene.”

According to El Mundo, the acquisition of FIB signals the end of Maraworld, which is majority owned by MCD Productions and SJM Concerts.

“We have been told that we are shutting down but we do not have any more details,” a representative from Maraworld’s offices in Madrid told the publication.

“We intend to maintain [FIB’s] essence and position it once more as a leader on the global scene”

Former FIB festival directors José Luis and Miguel Morán founded Maraworld in 1997. Irish promoter Vince Power acquired the company in 2009, selling his share to MCD Productions owner Denis Desmond and SJM Concerts director Simon Moran four years later, after encountering financial difficulties.

With Festival Republic’s Melvin Benn as festival director, the new team revived the struggling festival, putting on “the best FIB of the decade” in 2017, which saw 177,000 festivalgoers view performances by Red Hot Chili Peppers, Kasabian and Foals, among others.

The 25th edition of FIB took place from 18 to 21 July 2019 and was attended by 114,000 people, almost 30% less than the previous year’s 160,000. The festival saw performances from Kings of Leon, Lana del Rey, George Ezra, Jess Glynne and the 1975.

Live Nation and SJM Concerts declined to comment.

 


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“Golden age” for Benicassim as 177k attend in 2017

Festival Internacional de Benicàssim (FIB) festival director Melvin Benn has said the Spanish festival is entering a “new golden age” after its 2017 edition attracted more than 177,000 people over four days.

Benicassim 2017 – headlined by Red Hot Chili Peppers, The Weeknd, Kasabian, Foals, Deadmau5 and Spanish band Los Planetas – took place from Thursday 13 to Sunday 16 July, protected by what Spanish paper El País calls the “largest safety device” in the history of music festivals in the region: a security perimeter around the festival site, closed to vehicles.

Speaking to El País, Benn says 2017 marked the beginning of a “new golden age for FIB, and we want it to last a long time”, while Javier Moliner Gargallo, president of Castellón’s legislature, calls the festival the “jewel in the crown” of the province.

“It was the best FIB of the decade”

He also praises the “courage” of Benn, whom he credits with turning around the formerly struggling festival “in just four years.”

“It was the best FIB of the decade,” he says. “We have even bigger ambitions for 2018, and we are going to make them a reality.”

A total of 161,100 festivalgoers attended last year’s 21st FIB, which was hailed in the Spanish press as “rebirth” for the event after years of dwindling crowds and financial mismanagement. The festival’s promoter, Maraworld, was jointly acquired from Vince Power by SJM Concerts and Denis Desmond’s MCD in 2013.

 


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