Canadian hotels host first govt-approved concerts
Hotels are serving as the stage for live music’s return in Canada, as venue and event management software company Showpass and booking agency Livestar Entertainment team up to host shows in hotel pools and courtyards across the country.
The Hotels Live concert series – billed as the first government-sanctioned live music events to take place in the country since the Covid-19 shutdown – launched on Monday (29 June) in the city of Calgary, with a series of shows set to take place at the pool deck stage at the Ramada Plaza Downtown hotel this month.
Tickets for the concerts, which feature acts the Hip Experience, Garth Brooks tribute Fresh Horses and Pink Floyd tribute Pink 4reud, start from CA$75 (€49), with the hotel room included.
All rooms have balconies overlooking the stage, acting as guests’ private box suites. Food and drink packages may also be included for an additional price.
“We know this hotel balcony series will be our first of many to come”
The hospitality and entertainment industries have similarly joined forces in Sweden, where promoter Jubel is hosting concerts as part of weekend getaways, and the Netherlands, where EDM promoter ID&T is trying its hand at organising camping holidays.
“Hotels Live is proud to collaborate with Showpass to bring live music back to the world. By providing a truly exclusive entertainment experience, we know this hotel balcony series will be our first of many to come,” says Rob Cyrynowski of Livestar Entertainment Canada/Hotels Live.
“The goal of this project is to get as many folks in the music industry – from musicians and crew members, to agents and promoters – back to doing what they love and most importantly, getting paid to do it,” adds Showpass CEO Lucas McCarthy.
Showpass and Livestar plan to announce more Hotels Live concert dates across North America in due course, partnering with hotels, festival and venue operators, promoters and agencies to bring more shows to fruition.
More information on working with one of the Showpass hotel partners to host an event, can be found here.
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