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All change at Keychange after Maxie Gedge’s exit

UK-based gender equality initiative Keychange has announced a series of new appointments following the exit of project manager Maxie Gedge.

Three current PRS Foundation members of staff are to expand their roles at the organisation, with Francine Gorman becoming Keychange project manager (UK), Aysha Hussain made Keychange coordinator (UK) and Alison Williams switching from part-time to full-time PRS Foundation communications coordinator.

In addition, Barnaby Duff has come on board as PRS Foundation grants coordinator.

“I am delighted to welcome Francine, Aysha, Alison and Barnaby to their new and expanded roles,” says PRS Foundation CEO Joe Frankland.

“Following the departure of Maxie Gedge, who worked across both Keychange as a project manager and our communications team as a part-time coordinator, it’s fantastic that both Francine and Alison are expanding their current remits with the organisation and Aysha steps into a wider role that epitomises the collaborative, Europe-wide ethos of Keychange.

“And following a period of record demand for our funds, Barnaby will play a vital role in making sure we maintain a pioneering approach to grant-making, efficiently reaching and helping many talented music creators to fulfil their potential as possible. The skills, dedication and knowledge in their respective areas will be a huge asset to the organisation going forward.”

“The impact of Maxie’s work at PRS Foundation over the past five years has been huge”

Frankland also paid tribute to Gedge, who has joined Secretly Group as European project manager.

“I and the whole PRS Foundation team wish Maxie the best in her new role at Secretly Group. The impact of Maxie’s work at PRS Foundation over the past five years has been huge and through Keychange she has really helped to move the dial for women and gender minority artists and innovators around the world,” he said.

“While all at PRS Foundation and Keychange are sad to see her go, we will continue to connect and know that in this exciting new role at Secretly Group, Maxie will continue to shape a stronger, fairer music industry.”

Keychange recently confirmed that 500 music organisations have now committed themselves to achieve parity between men and women and non-binary people by signing its pledge.

The Keychange pledge requires signatories to achieve at least 50% representation of women and gender minorities in an area of their work.

Launched in 2017, Keychange initially focused on festivals – with signatory festivals pledging to book at least 50% of women for their line-ups – and now also includes record labels, broadcasters, venues, publishers, collection societies and orchestras in six continents among its supporters.

 


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The LGBTIQ+ List 2021: Maxie Gedge, Keychange

The LGBTIQ+ List 2021 – IQ’s first annual celebration of queer professionals who make an immense impact in the international live music business – was published in the inaugural Pride edition (issue 101) this month.

The 20 individuals comprising the LGBTIQ+ List 2021, as nominated by our readers and verified by our esteemed steering committee, have gone above and beyond to wave the flag for an industry that we can all be proud of.

To get to know this year’s queer pioneers a little better, IQ asked each individual to share their challenges, triumphs, advice and more. Each day this month, we’ll publish a new interview with an individual on the LGBTIQ+ List 2021. Catch up on the previous interview with Chris Ibbs, agent at CAA in the UK here.

 


Maxie Gedge
She/her
Keychange project manager, PRS Foundation
London, UK
[email protected]
Linkedin.com/in/maxie-gravy/

Tell us about a personal triumph in your career.
When I got promoted into this Keychange role, it felt like a really big step that brought all of my life experiences together for a bigger purpose. It was so rad to host a queer dance party on the terrace of the Southbank Centre pre-pandemic with Dream Wife, Romy XX, Lil’ C and more – it was hot and packed, and everyone was dancing all day. It’s a memory I’ve cherished during this event drought.

With Keychange, taking part in Women’s Hour and travelling to Tokyo to speak about PRS Foundation were both bucket-list moments. I’m very lucky that my day-to-day work is focused on supporting under-represented voices in the music industry, so seeing them triumph is the best thing.

What advice could you give for young queer professionals?
Find your community. I’ve been very lucky that through good times and bad, my wife, band, friends, family and colleagues have been a safe space for expression, inspiration and motivation.

Tell us about a professional challenge you often come across as a queer person.
My vibe is transmasculine, which is quite attached to my queer identity (For me, not for everyone!). So the unconscious bias or immediate assumptions people make are often super obvious. I’ve learned to be good at dealing with awkward moments, but the constant ‘coming out’ is challenging.

“The pandemic should be a reason to create an industry that works for everyone”

What one thing could the industry do to be more inclusive?
There should be better processes and stricter rules for both representation and inclusion, so that there are more LGBTQIA+ (and traditionally under-represented) people in all areas of the industry, as well as processes in place to make those environments safe.

Causes you support.
There are lots of amazing organisations combatting abuse and harassment in the music industry right now, like the Musicians’ Union, Safe in Sound, and the work of SwiM. Pride in Music, the LGBTQIA+ work that Come Play With Me do, plus other positive action initiatives like Power Up and Girls I Rate, are all awesome. Heart n Soul is a really important and inspiring talent development organisation too.

What does the near future of the industry look like?
I hope there’s a move towards innovation and sustainability. Creating a collaborative ecosystem is essential, so every part of the music industry is valued and supported – and where that support is based on impact not income.

How could the industry build back better, post-pandemic?
The pandemic should be a reason to create an industry that works for everyone, not an excuse to lean on the old, exploitative, and discriminatory structures. We are losing talent and voices every day and we need to urgently work together to fix this broken system.

 


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The LGBTIQ+ List 2021: Mark Fletcher, Manchester Pride

The LGBTIQ+ List 2021 – IQ’s first annual celebration of queer professionals who make an immense impact in the international live music business – was published in the inaugural Pride edition (issue 101) this month.

The 20 individuals comprising the LGBTIQ+ List 2021, as nominated by our readers and verified by our esteemed steering committee, have gone above and beyond to wave the flag for an industry that we can all be proud of.

To get to know this year’s queer pioneers a little better, IQ asked each individual to share their challenges, triumphs, advice and more. Each day this month, we’ll publish a new interview with an individual on the LGBTIQ+ List 2021. Catch up on the previous interview with Will Larnach-Jones, MD and head of bookings, Iceland Airwaves, here.

 


Mark Fletcher
he/him
CEO, Manchester Pride Ltd
Manchester, UK
https://www.linkedin.com/in/mark-fletcher-a1890689/

Tell us about a personal triumph in your career.
In 2018, I introduced the black and brown stripes to the rainbow element of the visual identity at Manchester Pride, drawing focus to the marginalisation and levels of racism experienced by LGBTQ+ people of colour. This sparked a global conversation that has highlighted the issues and led to the use of Daniel Quasars’ Progress Pride Flag to represent LGBTQ+ communities, recognising and calling out the added layers of discrimination faced by queer people of colour and trans people.

What advice could you give to young queer professionals?
Always strive to be yourself, your whole self, with no apology.

Tell us about a professional challenge you often come across as a queer person.
Over the years, it’s become clear that some agents don’t quite understand the modern Pride movement, how important it is and what it actually means for their artists. My team and I have had to persist despite being shut down and having doors closed in our face.

“I introduced the black and brown stripes to the rainbow flag…this sparked a global conversation”

More recently, seemingly spurred by the desire of artists to support our cause, we’re finding that our persistence has inspired change. Many are beginning to recognise the important social meaning behind a pride celebration and understanding the difference between our events and commercial music festivals. We’ve seen a positive change in more agents and management teams wanting to educate themselves on LGBTQ+ issues in order to better support the pride movement and their artists.

What one thing could the industry do to be more inclusive?
Support queer artists and take steps to recognise the issues faced by LGBTQ+ people today.

A cause you support.
The Keychange movement.

“We’ve seen a positive change in more agents and management teams wanting to educate themselves on LGBTQ+ issues”

What one thing could the industry do to be more inclusive?
Support queer artists and take steps to recognise the issues faced by LGBTQ+ people today.

What does the near future of the industry look like?
Right now, I’d really need a crystal ball to answer this question fully. What I can say is that the world has changed, the industry is fractured and it will take a lot of work to get the industry back to the level that we were used to and famed for within the UK.

How could the industry build back better, post-pandemic?
I’d like to think that the world was awakened during the pandemic. The industry was not a level playing field. I’d like to see a conscious effort made to encourage greater inclusions across the board and higher levels of respect for differences.

 


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LGBTIQ+ List 2021: This year’s queer pioneers revealed

IQ Magazine’s highly-anticipated LGBTIQ+ List 2021 – the first annual celebration of queer professionals who make an immense impact in the international live music business – can now be revealed.

The landmark list is the jewel in the crown of IQs first-ever Pride edition, which was published on Monday (28 June) and followed by our Loud and Proud agency-curated playlist.

The 20 individuals comprising the LGBTIQ+ List 2021, as nominated by our readers and verified by our esteemed steering committee, have gone above and beyond to wave the flag for an industry that we can all be proud of.

The inaugural cohort comprises agents, promoters, COOs, CEOs, event producers, wellness specialists, tour managers and more, all of whom identify as LGBTIQ+ and, in the face of adversity, have made enormous contributions to their respective sectors.

“IQ received an unbelievable amount of heartwarming testimonials”

In no particular order, the LGBTIQ+ List 2021 is:

Steven Braines, co-founder, He.She.They (UK)
Sean Hill, director of tour marketing, UTA (UK)
Zoe Williamson, agent, UTA (US)
Will Larnach-Jones, managing director/head of bookings, Iceland Airwaves (IE)
Raven Twigg, promoter assistant, Metropolis Music/founder, Women Connect (UK)
Nadu Placca, global event & experience architect, The Zoo XYZ (UK)
Maxie Gedge, Keychange project manager, PRS Foundation (UK)
Mark Fletcher, CEO, Manchester Pride (UK)
Maddie Arnold, associate promoter, Live Nation (UK)
Lauren Kirkpatrick, promoter assistant, DF Concerts (UK)
Laura Nagtegaal, guitar technician and tour manager, MsGyver (NL)
Joanne Croxford, wellness + diversity specialist/ live touring/ tour assistant (UK)
James Murphy, chief operating officer North America, See Tickets (US)
Guy Howes, music partnerships executive, CAA (UK)
Doug Smith, SVP field operations UK & Ireland, Ticketmaster (UK)
Chris Ibbs, agent, CAA (UK)
Rach Millhauser, coordinator, Wasserman Music (US)
Austin Sarich, director of touring, Live Nation (US)
Daniel Brown, event producer/programmer, Birmingham Pride (UK)
Rauha Kyyrö, head promoter, Fullsteam Agency (FI)

“I never imagined I’d be so thrilled to see my inbox soar into triple digits – that is until we opened nominations for the LGBTIQ+ List 2021,” says IQ staff writer Lisa Henderson, who guest edited the Pride issue. “We received an unbelievable amount of heartwarming testimonials from across the business but, thanks to the help of our revered steering committee, we’ve ended up with 20 exemplary individuals who continually prove that diversity is the industry’s greatest strength.”

Full profiles of the individuals on the LGBTIQ+ List 2021 will appear online in the coming weeks. However, subscribers can read the entire feature in the Pride edition (issue 101) of IQ Magazine now.

Click here to subscribe to IQ for just £5.99 a month – or check out what you’re missing out on with the limited preview below:

 


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Keychange welcomes 500th pledge signatory

Keychange, the European-born initiative for gender equality in the music industry, has announced that 500 music organisations have now committed themselves to achieving parity between men and women by signing its pledge.

The Keychange pledge requires signatories to achieve at least 50% representation of women and gender minorities in an area of their work. Started in 2017, Keychange initially focused on festivals – with signatory festivals pledging to book at least 50% of women for their line-ups – and now also includes record labels, broadcasters, venues, publishers, collection societies and orchestras in six continents among its supporters.

The 500th signatory is EBU Music, part of the European Broadcasting Union (EBU), whose members broadcast around 3,000 concerts a year. “The European Broadcasting Union is working hard to ensure our organisation and activities properly reflect the diverse communities we serve and the world they live in,” comments EBU director of communications Vanessa O’Connor. “It takes time but making this commitment visible is an important step.

“I’m delighted that we will be partnering with Keychange once more after our joint initiatives earlier this year to highlight the stark disparity in gender representation in the music industry. Signing this pledge cements our commitment to increase visibility of these issues and amplify the voices of the many music bodies who are also signing in support of urgent and necessary change.”

“I’m delighted that we will be partnering with Keychange … to highlight the stark disparity in gender representation in the music industry”

“Keychange has been instrumental in highlighting the explosive nature of gender inequality in music for the past four years. With a strong and ever-growing network, we have managed to raise awareness of the problem while implementing concrete actions,” says Keychange project lead Merle Bremer. “We are very proud that more than 500 organisations have joined the Keychange movement and we are particularly pleased that EBU Music have joined Keychange as a signatory.”

Keychange had around 350 signatories last September, when agency ATC Live and a host of trade bodies signed the pledge.

EBU Music joins existing Keychange signatories including the Barbican Centre (UK), BBC Proms (UK) Bella Union (WW), C/O Pop Festival and Convention (DE), Canadian Music Week (CA), Centre National de la Musique (FR), Eurosonic Noorderslag (NL), EFG London Jazz Festival (UK), European Music Council (EU), Icelandic Opera (IS), Mama Festival (FR) Melbourne Symphony Orchestra (AU), Melt! Festival (DE), Royal Opera House (UK), Southbank Centre (UK), Spot Festival (DK) and Musicians’ Union (UK). The full list of supporters can be viewed here.

Funded by the European Union’s Creative Europe programme, Keychange is led by Reeperbahn Festival, PRS Foundation and Musikcentrum Öst, in partnership with Tallinn Music Week, Iceland Airwaves, BIME, Oslo World, Linecheck/Music Innovation Hub, Ireland Music Week, Sacem, Sound City, Way Out West, Mama Festival, Mutek and Breakout West.

 


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International Women’s Day: Live biz marks IWD 2021

Companies and associations from across the live music business have celebrated International Women’s Day (8 March) by paying tribute to inspiring female staff members, executives, performers and role models.

Established in the early 20th century, International Women’s Day (IWD) is held annually to commemorate the achievements of women, as well as to draw attention to ongoing issues around gender equality and women’s rights. Among the live music organisations participating in IWD 2021 are LIVE, the new umbrella organisation for the UK live music industry, which ran the #LIVEtogether campaign on social media, spotlighting female members of its constituent associations.

The LIVE (Live music Industry Venues and Entertainment) profiles included members of including the Concert Promoters Association, Association of Independent Festivals, Music Managers Forum, Production Services Association and more.

Using the hashtag #WomenToTheFront, LIVE member Music Venue Trust and its members will, throughout the week, highlight the work of women “who are vital to the grassroots music community”.

Music Venue Trust (MVT)’s head of events, projects and communications, Sarah Claudine, explains: “It’s incredibly important to Music Venue Trust to be using International Women’s Day 2021 as an opportunity to celebrate the women who play such an important role in the UK’s grassroots music industry. We are very proud to have so many remarkable women contribute to MVT, from our core team and coordinators to our board of trustees and patrons, and know that this diversity is reflective of the changing face of the wider live music community.”

MVT recently announced six new patrons, all women working in the music industry: rock duo Nova Twins, Welsh post-punk trio Adwaith, DJs Moxie and HAAi, singer-songwriter Kerri Watt, and booking agent Natasha Gregory (née Bent).

“From tour managers to merchandise sellers, venue owners to sound engineers, and members of my own band, I’ve experienced first hand the heart and soul that the women in our industry put in to live music,” says Watt. “I see my colleagues as role models, giving younger women the confidence to get more involved in live music and work within an industry they’re really passionate about.”

“It’s incredibly important … to be using IWD 2021 as an opportunity to celebrate the women who play such an important role in the grassroots music industry”

Similarly running content throughout the week is Liverpool Sound City, which is hosting a slate of IWD-themed programming both on its Facebook page and its dedicated Guesthouse streaming platform.

Today it streamed a Keychange-presented showcase featuring emerging female artists on Guesthouse, while a Keychange conference co-hosted by the Sound City Facebook page included panels on the gender gap and equality initiatives and a keynote interview with Keychange ambassador Kate Nash. More content is planned through Friday.

Sound City MD Rebecca Ayres says: “International Women’s Day is an important day in the calendar in terms of both lifting women into the spotlight and promoting awareness around the gender inequality that still exists in the music industry.

“But the fight for greater equality needs to be constant and, indeed, for Sound City, the commitments we have made as the lead UK Keychange festival are year-round commitments, with gender equality being a key aspect of our festivals, conferences and training. We look forward to celebrating women in music on International Women’s Day and beyond.”

“We need more women executives and female artists on our rosters”

Live Nation France chose to recognise its female staff with a special video, titled Les Femmes de Live Nation, which premiered on Instagram TV, while its UK sister company worked with Swedish singer-songwriter Zara Larsson on a free IWD live stream premiering at 7pm GMT:

https://www.youtube.com/watch?v=hjMG8lTxS_o

At West End theatre operator LW Theatres, a special feature, ’West End Women’, shines a light “on some of the stars who run the show”.

The company, which operates celebrated concert venue the London Palladium, also revealed it has changed the traditionally masculine titles of its production jobs to gender-neutral equivalents, with master carpenter becoming head of stage engineering and dayman ‘first grade electrician’:

For Australia’s Mushroom Group, IWD provided the perfect opportunity for the women of the company to pay tribute to its late founder, Michael Gudinski, who was known as an advocate for women in live music.

“I did the first Australian Go-Gos and Bangles tours in the ’80s. That’s when I realised that, on the road, the girls were no different to the boys,” he recalled last year. “It further encouraged my belief that we need more women executives and female artists on our rosters.”

“He just gave women a go,” remembers Australian broadcaster Jane Gazzo. “Everyone says they have a Michael Gudinski story because he had time for all of us,” she told ABC Radio. “We’ve all had a piece of our heart ripped out this week.”


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Keychange expands in Canada with Tegan and Sara

Canadian indie-pop icons Tegan and Sara have been appointed as the country’s ambassadors for gender equality initiative Keychange.

The Creative Europe-funded campaign encourages festivals, conferences, music organisations and institutions to sign a pledge to include at least 50% women and under-represented genders in their programming, staffing and beyond by 2022.

“We encourage members of our industry who have tremendous power to sign, fund, promote, nominate, support, acknowledge, and celebrate the diverse population working in the arts today,” say Tegan and Sara.

“The demographic breakdown of awards nominations and festival lineups reflects the structural confines of our society and industry. We must do better, as it sends an outdated message to the next generation about whose art and voice and message is valuable.”

The appointment is part of Keychange’s gradual expansion in Canada, this year an official country partner in the movement, which now includes two lead festival partners, eight participants and seven new signatories.

Breakout West, the annual conference and music festival, and Mutek, a Montreal-based electronic music festival, are lead festival partners and will host four international Keychange participants each, as well as the Canadian participants in 2021.

“We must do better, as it sends an outdated message to the next generation about whose art and voice and message is valuable”

The Canadian participants include: artist manager and talent buyer Rebecca Szymkow at Birthday Cake Media; music composer Kroy aka Camille Poliquin; Katrina Lopes, president of KL Management; Savannah Wellman, co-founder of Vancouver record label and management company Tiny Kingdom Music and Mar Sellars, an artist manager and radio host with her own company Mar On Music.

Artist participants are former Keychange ambassador Iskwē; Kimmortal, a queer Filipino nonbinary musician from Vancouver and Dana Beeler, frontwoman of Hello Delaware.

The seven new Canadian organisations which have signed the Keychange gender pledge include the Polaris Music Prize, a not-for-profit organisation that annually honours and rewards artists who produce Canadian music albums of distinction and MMF Canada, a non-profit trade association that offers education, networking and advocacy on behalf of its members, their artists, and the wider Canadian music community.

Other new signatories include music festival Folk on the Rocks; association Musique NB (MNB); record label and publisher Birthday Cake Media; Kaneshii Vinyl Press; and radio station n10.as.

Robyn Stewart, Breakout West says: “BreakOut West is committed to highlighting the diverse voices or our artists and industry. Our commitment as Keychange partners is one part of this as we strive to support female and non-binary leaders and the incredible mix of talent in Western Canada.”

Marie-Laure Saidani, Mutek Montreal says: “Gender equality is one of Mutek’s core values. Joining the Keychange movement in 2018 has definitely acted as a catalyst as we have achieved parity in our programming since. We are proud to belong to this international network which advocates positive change in the music industry.”

Keychange recently expanded into Poland, in the midst of clashes over abortion law and LGBTQ+ rights. Read more here.

 


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Poland joins Keychange’s gender equality movement

As Polish women take to the streets to protest a near-total ban on abortion, Poland’s music industry is leading the charge for gender equality after becoming an official country partner to the Keychange movement for gender equality.

The Creative Europe-funded campaign encourages festivals, conferences, music organisations and institutions to sign a pledge to include at least 50% women and under-represented genders in their programming, staffing and beyond by 2022.

Today, Keychange has announced three new Polish signatories: Ethno Port (festival); Chimes (agency); and record label, music publisher, management and agency Kayax.

Spring Break, an annual showcase festival in Poznań, has also been announced as the lead partner for Keychange in Poland and organisers have committed to gender equality on its lineup.

To celebrate the launch of Keychange in Poland, Chimes (Keychange capacity building lead) and Spring Break will collaborate on a focus week and panel discussion to explore the barriers for women and gender minorities in Poland, and the role of music in activism in the country.

Magdalena Jensen, responsible for planning training for Keychange participants this year, says: “We have witnessed the dangerous politicisation of gender in Poland this year with the president inciting hate speech as part of his re-election campaign.

“Sadly, that makes the Keychange movement even more relevant and important in Poland – it’s so important to take a stance for human rights, build bridges and strong support networks and it’s encouraging to see Keychange leading the way in our music industry.”

“With the dangerous politicisation of gender in Poland this year, Keychange is even more important in Poland”

Izabela Rekowska, Spring Break, says: “Our partnership with Keychange sets a tangible goal to achieve gender balance in our line-up. I truly advocate that more festivals should sign the Pledge and join the movement.”

The panel discussion, Artist on the barricades: Can music be a tool for social change?, will take place tomorrow (29 October) at Klubokawiarnia Tymczasowa (dawniej Meskalina) in Poznań with new ambassadors Avtomat and Karolina Czarnecka, as well as Iwona Skwarek (Rebeka) and Keychange participant Magda Chołyst (Artist in Bloom). The event will start at 6 pm and will be broadcast on Spring Break’s Youtube channel.

Speaking about her new role as ambassador, interdisciplinary artist Karolina Czarnecka says: “I grew up in Poland, a catholic and patriarchal society. It’s in my blood. It’s my heritage. Fortunately, I don’t know how, but there has always been freedom in my mind.

“Freedom is my truth. This is my everyday aim also in art. Everybody deserves it, without exception. Our words and actions have power, I believe we have influence on the world around us, even if it’s only our backyard.”

While, Avtomat, an openly queer composer, producer, DJ and vocalist, says: “I’m thrilled to be an ambassador for Keychange for the same reason I’ve been fighting against injustice in Poland – so that everyone can participate in the scene with equal chances.”

Since launching in 2017, Keychange has enlisted over 40 countries and over 350 organisations to the movement. The most recent slate of signatories includes UK booking agency ATC Live.

 


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Keychange pledge: ATC Live among new signatories

UK booking agency ATC Live is among a slate of new signatories on the Keychange gender equality pledge, committing to achieving 50% representation of women and under-represented genders.

The agency, which boasts a roster of more than 350 artists including Fontaines D.C, Georgia, Alma, Goat Girl, Mac Demarco, Metronomy and Nick Cave, joins over 350 organisations which have signed the Keychange pledge since 2017.

“Despite all the challenges that 2020 has brought, at ATC Live we are determined to remain focussed on doing what we can to achieve equality and diversity in our industry,” says ATC Live partner Alex Bruford.

“As part of this process we are signing up to the Keychange initiative and will work towards ensuring new additions to our roster and staff include 50% women and under-represented genders.

“Every year the important conversation around the balance of festival bills and equality on our stages and across our industry resurfaces.

“We understand that festivals can’t book the acts if the agents don’t represent them, so we are committing to playing our part”

“We understand that the festivals can’t book the acts if the agents don’t represent them, so we are committing to playing our part in the process of achieving real change.”

It has also been announced today that eight UK trade bodies have signed the pledge towards achieving 50% board representation of women and under-represented genders.

The new signatories are PRS for Music; The Incorporated Society of Musicians; the Featured Artist Coalition; the Association of Independent Music; the Music Managers Forum; the Music Publishers Association; the Ivors Academy, and the Musicians’ Union.

Keychange has also announced collaborations with Sound City, the Musicians’ Union and Gorwelion Horizons for ‘Keychange Week’ panels, discussing gender equality in each nation.

Three new ambassadors have also been appointed today including songwriter and founder of Girls I Rate, Carla Marie Williams, electronic musician planningtorock, and founding Keychange project manager Jess Partridge.

 


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IFF puts finishing touches to biggest programme yet

The Interactive Festival Forum (iFF) has announced two Soapbox Sessions panels for the event taking place on 2 and 3 September.

The first 55-minute session will invite five industry experts to deliver quick-fire presentations on a range of specialist topics including agency roster analysis, socially distanced events and mental health.

Soapbox Sessions: Five in 55 will see ROSTR co-founder and CEO, Mark Williamson, present highlights from an analysis of 650+ agency rosters with ROSTR: The Agency World in Numbers.

Deer Shed director and AIF member Kate Webster will deliver a Soapbox Session on Deer Shed Basecamp, the festival’s socially distanced, sold-out camping weekender with AIF presents: Touching Base.

Tim O’Brien – professor at Jodrell Bank Centre for Astrophysics at the University of Manchester (the site of AIF member festival Bluedot) – will reprise a much-loved talk from a previous AIF Festival Congress with AIF presents: Sounds of Space.

Geoff Dixon will present exclusive new research on festivalgoers’ confidence about returning to live events over the next 12 months

In Soapbox Session Covid-19: You Are Here, Dr Mark Salter, consultant for global health at Public Health England, will update delegates on the latest international developments in the fight against Covid-19, including the search for a vaccine, as well as how public health authorities are planning for the months ahead.

Finally, Getting Back to Work: The Fan’s Perspective Vivid Interface will hear Geoff Dixon present exclusive new research on festivalgoers’ confidence about returning to live events over the next 12 months.

Another new addition to the conference schedule is The Lost Causes, a series of presentations from specialists covering diversity, accessibility, and mental health and welfare.

Attitude Is Everything‘s Gideon Feldman will deliver Accessibility: Building Back Better, Keychange‘s Francine Gorman will present Equality: Representation Matters and festival booker-turned-psychotherapist Tamsin Embleton will educate delegates on Mental Health: Minding the Gap.

Today’s announcement follows the news that CAA board member and London co-head Emma Banks, Paradigm’s head of global music, Marty Diamond, and FKP Scorpio MD Folkert Koopmans are joining the conference.

With just over one week to go until iFF, and with passes increasing in price on 1 September, secure your place and save money by registering here. Tickets are still just £50 inc. ALL fees.

 


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