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ITY 2017: The ticketing industry bible returns

The digital edition of the International Ticketing Yearbook 2017, the third iteration of of the industry’s only in-depth guide to the global live entertainment ticketing business, is now live.

ITY 2017 – the print issue of which mailed with IQ 74 – offers a mix of features highlighting the latest in ticketing technology, including self-service, blockchain and overall innovation, and comprehensive profiles of more than 40 markets, making it an invaluable resource for anyone working in live entertainment globally.

“The feedback we’ve received from previous editions has been extremely encouraging,” explains editor Gordon Masson, “and that’s reflected in the growing number of countries under the microscope, with the likes of Chile, Hungary, Kazakhstan and New Zealand making their debuts in 2017.”

In addition to the new markets profiled, ITY 2017 features an extended section on China, which is seeing dramatic market shifts as the big ticketing players launch new services, sidelining many of the once-leading small and medium-sized platforms; while in Japan market leader Ticket Pia is mirroring the big Western promoters/ticketers by moving into venue ownership.

“Deep-pocketed hedge funds are eagerly targeting investment opportunities in ticketing, confident the live entertainment industry still has room for growth”

In Germany, meanwhile, CTS Eventim is still dominant, but is seeing increased competition from Live Nation GSA/Ticketmaster, while in Sweden virtually all tickets sold are now digital, mirroring the country’s near-cashless society.

“There’s barely a week goes by without a merger or acquisition,” continues Masson, “and now deep-pocketed hedge funds are eagerly targeting investment opportunities in ticketing, confident the live entertainment industry still has room for growth.”

The print edition of the International Ticketing Yearbook is free to subscribers of IQ Magazine, and will be distributed at a number of the world’s leading conferences and events, including Intix, Ticketing Professionals, Ticket Summit, Eurosonic Noorderslag, ILMC, Reeperbahn Festival, EuroLatam and Moscow Ticketing Forum, over the next 12 months.

Read the digital edition of ITY 2017 below:

 


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ITY 2017: It’s coming…

Work has begun on the third edition of the International Ticketing YearbookIQ’s essential annual guide to the global live entertainment ticketing business.

Building on the success of the first two editions, ITY 2017 will once again feature in-depth profiles of more than 40 markets worldwide – outlining the value of the of the market, genres and splits, distribution of sales, taxes and charges, cultural analysis and more – alongside dedicated break-out features on standalone sectors of the global industry, including white-label services and new ticketing technology.

As in previous years, we’re actively looking for companies to be part of the 2017 Yearbook – with a particular focus on emerging start-ups, exciting innovators and anyone blazing their own path in the fast-changing international ticketing business.

Anyone who wants get involved should email IQ/ITY editor Gordon Masson at gordon@iq-mag.net.

A range of commercial opportunities are also available; for more information contact Archie Carmichael on +44 (0)20 3743 3288, +44 7710 544 705 or archie@iq-mag.net.

Click here to read ITY 2016.

 


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