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Montreux Jazz Festival goes hybrid with Qello deal

Montreux Jazz Festival will take place at least partially in the digital realm in 2021, livestreaming all performances from its 55th edition as part of a plan to protect the festival against future disruption.

The Swiss festival, whose 2020 edition was replaced by a 16-day YouTube event, Summer of Music, has struck an exclusive deal with Canadian company Stingray to make all sets available to watch free of charge anywhere in the world. In addition, all future editions of Montreux Jazz Festival will be streamed via Stingray’s Qello Concerts platform, which already has access to around 50 historical Montreux performances, including Ray Charles, Johnny Cash, Nina Simone, Deep Purple and Marvin Gaye.

The festival is expected to announce details about its 2021 edition, as well as new deals and partnerships which will “further futureproof” the event, in the coming weeks. MJF 2021 is provisionally scheduled for 2–17 July,

Commenting on the Stingray partnership, Nick Bonard, CEO of Montreux Media Ventures, says: “Our deal with Qello Concerts by Stingray to livestream the festival is a key part of our hybrid model, creating an always-on experience. Streaming is a crucial medium for securing the continued success of the festival: if people can’t come to the festival, we will bring it to them.

“If people can’t come to the festival, we will bring it to them”

“This deal will enable us to adapt and respond more nimbly to the key challenges facing the sector while generating support for the true lifeblood of the Montreux Jazz Festival – bold new talent – for many more years to come.”

In related Montreux news, the festival has announced the launch of MJF Spotlight, a new-music brand that will support up-and-coming talent through digital content, including recorded live sessions, special events and a Spotify playlist, and a showcase night at the festival itself.

“The lack of concerts and festivals has a severe impact on the emergence of new artists. At Montreux Jazz Festival, hundreds of up-and-coming talent usually perform each summer on our various stages,” says Mathieu Jaton, CEO Montreux Jazz Festival. “With the launch of MJF Spotlight, we will now be able to promote new talent throughout the year on our digital channels, independently of the festival line-up.

“This initiative brings together our booking team’s competence, Montreux Jazz Artists Foundation’s support to emerging talent and Montreux Media Ventures’ digital content expertise.”

 


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ESNS 2021 to go ahead in hybrid format

Dutch conference and showcase festival Eurosonic Noorderslag (ESNS) will go ahead in a part-virtual, part-physical format next January.

Taking place in Groningen from 13 to 16 January, the in-person aspect of ESNS 2021 – the event’s 35th edition – will be “widely supported in a digital form”, including both the conference programming and showcases, say organisers.

All parts of the programme will be “organised with the safety of visitors, delegates and artists as the highest priority”, they add.

Eurosonic creative director Robert Meijerink comments: “There’s all the more reason to get together again in Groningen in January 2021 and to review and anticipate the future. It is precisely these uncertain times that call for an opportunity to open the dialogue, to support and inspire, to learn from each other and, ultimately, to regain trust for hopeful times ahead.

“Last but not least, ESNS wants to organise an event that does justice to its mission: stimulating and promoting the circulation of new European music. The necessity has never been so great.”

“There’s all the more reason to get together again in Groningen in January 2021”

ESNS 2021 will be preceded by European Music Week, a new digital platform showcasing the best new European music. Whereas ESNS has previous chosen focus countries, the 2021 event will focus on Europe as a whole.

“The music sector has been hit hard. But we feel strengthened by the hundreds of music professionals from home and abroad who have still bought a registration for ESNS 2021 in recent months, despite the restrictions imposed by the pandemic,” says ESNS director Dago Houben. “We feel that as a call from the sector”

Tickets for Eurosonic Noorderslag 2021 will go on sale “as soon as possible”, say organisers, and will available at a substantial discount compared to previous years: €195 for a full conference ticket, or €50 for digital only.

“[W]e receive tremendous support from a large number of partners, not to mention the authorities who indirectly supported us to let us do what we are good at: stimulate the circulation of European music. This extra support gives us the opportunity to drastically reduce the price of our event to make it as accessible as possible for everyone,” continues Houben.

“We are developing an accessible digital edition for people who are not yet allowed, or who are otherwise not able, to travel.”

 


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Istanbul Jazz Festival announces hybrid 2020 edition

Istanbul Jazz Festival has announced a hybrid edition of the event, combining open-air live shows with post-event streams for fans who would like to experience it at a distance.

The 27th edition will take place between 2 and 14 September, featuring artists such as Can Güngör and Selen Gülün Quintet, at open-air venues including Sultan Park at Swissotel the Bosphorus, Feriye, and The Marmara Esma Sultan Mansion.

Each concert will be available on the digital platform two days after taking place and will be open to worldwide access for 45 days with tickets.

The event, which was originally due to take place in July, is organised by the Istanbul Foundation for Culture and Arts (IKSV) with the support of the Republic of Turkey Ministry of Culture and Tourism.

“The decision to hold the 27th Istanbul Jazz Festival was taken to support musicians and workers of the music sector”

“Despite the difficult circumstances of a pandemic, the decision to hold the 27th Istanbul Jazz Festival was taken to support musicians and workers of the music sector, and to ensure the continuity of cultural activities,” say the organisers.

“With concerts in open-air venues and their online screenings, Istanbul Jazz Festival would like to emphasise the indispensability of cultural life under any circumstance and encourage artistic production by reuniting artists with their audiences. The decision to organise the festival is also important for institutional sustainability in the field of culture and arts.”

This event is the second known “hybrid” festival (ie one selling tickets for both physical and virtual concerts) after Norway’s Varanger Festival, which is selling tickets for both traditional and online performances in order to reach a larger audience while coronavirus restrictions are in place.

 


This article forms part of IQ’s Covid-19 resource centre – a knowledge hub of essential guidance and updating resources for uncertain times.

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