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‘27% of young people want gig phone ban’

More than a quarter of gig-goers under 30 years old think mobile phones should be banned at concerts because filming and photography is distracting and takes away from the experience, according to a survey by ticketing company Skiddle.

The firm consulted 1,200 people aged 16-30 and found of the 27% of people who wanted the devices banned, 20% said it was because they block your view of the band. 37% said they were distracting and 34% said they take away from the experience.

Of the 74% who said mobile phones shouldn’t be banned, over half (52%) said they capture footage because they like to relive the experience once they have left the event. Nearly a quarter (24%) said they like to share the music experience on social media and 13% said if they have bought a ticket it is ‘”their right to use their phones as they wish”.

‘We found the results of this survey particularly interesting because of the age of respondents’

Commenting on the results, Skiddle director Ben Sebborn said: “The issue of banning mobile phones at gigs is one that has been hotly debated in recent months. We found the results of this survey particularly interesting because of the age of respondents. Typically banning filming and photography is an opinion most commonly associated with older generations – however this survey shows that many younger people agree that live music experiences are best enjoyed without handheld technology present.

“However, despite the issue been highlighted by artists, gig-goers and venues on an almost weekly basis, it does appear that an overwhelming majority (74%) think that filming and photography should be allowed at live music events, which shows any crackdown will result in a high proportion of unsatisfied music fans.

“Whatever your opinion, it’s clear that this is a contentious issue that isn’t going to go away and it will be interesting to watch the debate unfold as opinion becomes more and more divided.”

 


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Wegow acquires Nvivo

Spanish social ticketing start-up Wegow has acquired a 100% stake in concert-discovery service Nvivo – known internationally as 5gig.com – establishing itself as a platform for live music in Spain.

The acquisition is a bold step forward for Wegow, which was founded in 2014 by Jose Maria Ozamiz and Gonzalo García-Miñaur. With constant growth, both in users and turnover, Wegow has been positioning itself for two years as a social network for concertgoers in Spain, offering everything from basic information on dates and times of concerts to artist biographies and links to purchase tickets.

It has received investment from the government of Biscay, in the Basque country; the city of Bilbao; and the European Union Agency for Network and Information Security (Enisa).

With this purchase, Wegow is present in more than 20 countries and has more than a million users. In the coming months, it plans to grow its marketshare both in Spain and internationally, strengthening its relationship with concert promoters and festivals, artist managers and venues.

 


Industria Musical is Spain’s leading music business website. With readers from Spain, Latin America and the United States, IM offers daily news; analysis; interviews; opinion; and promotion and consultancy services, including IM Presents, in partnership with Deezer.

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