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Eyellusion holograms sign with APA’s Steve Martin

Music hologram production company Eyellusion has signed with Agency for the Performing Arts (APA) for worldwide representation, with APA partner Steve Martin to lead booking for all Eyellusion projects, including the Dio Returns and Bizarre World of Frank Zappa world tours.

Dio Returns wrapped up with a show at the 1,100-cap. Trix in Antwerp in late 2017, which features a hologram of the late Ronnie James Dio backed by his former bandmates,  after playing to sell-out crowds across Europe, with a US run planned for next year.

The Bizarre World of Frank Zappa, which promises guest appearances by long-time Zappa collaborators including Steve Vai, Ed Mann and Ian Underwood, will similarly hit the road in early 2019, while a tour featuring jazz legend Glenn Gould is also in the works.

“Steve brings decades of touring and management expertise, and, like us, is an innovator and visionary”

“We are thrilled to have Steve Martin and APA as close partners as we continue to pioneer an entirely new market in touring that results in fans experiencing the shows of their dreams,” adds Jeff Pezzuti, CEO of Eyellusion. “Steve brings decades of touring and management expertise, and, like us, is an innovator and visionary who lives to open new doors and reimagine what is possible in this business.

“We are proud to welcome Steve to the expanding Eyellusion family and can’t wait to move forward with his knowledge, passion and creativity in our corner.”

“Ahmet [Zappa] and Jeff [Pezzuti] have a distinctively different take on the visual aspects of producing these shows that I find very exciting,” adds Martin (pictured), who formerly represented Dio. “Plus, I always wanted to be Frank Zappa’s agent, and I get to work with Ronnie and Wendy Dio again!”

 


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“It’s not easy to be the first”: European success for reborn Dio

Eyellusion CEO Jeff Pezzuti has spoken of the “unforgettable experience” of taking its Ronnie James Dio hologram on the road, as the company wraps up a successful  first leg of its Dio Returns tour.

Dio Returns: The World Tourannounced last summer, kicked off in November and wrapped up at Trix (1,100-cap.) in Antwerp just before Christmas. The tour – produced in partnership with local promoters – is expected to visit the US this spring and play festivals globally through the summer.

The hologram, which is backed up by the late Dio’s former band, Dio Disciples, made its debut at Wacken Open Air in August 2016.

“Last month, we had the privilege of reuniting the late Ronnie James Dio’s fans in celebration of the timeless music he left behind,” says Pezzuti. “The incredible Dio band and our Ronnie James Dio hologram played seven countries and ten dates in 18 days. As the Dio Returns shows went on and word spread about this special experience, the crowds kept growing. By the final dates of the tour, thousands were coming out for an unforgettable experience.

“It’s not easy to be the first to do something in an industry that doesn’t change all that often. But we’re fans first”

“It’s not easy to be the first to do something in an industry that doesn’t change all that often. But we’re fans first. We had a vision that the music that has helped form the foundation of rock and roll should be passed down for generations and generations to enjoy. In the current business climate, that means live tours. After all, there’s nothing quite like leaving everything behind for just a night to join fellow fans for an unforgettable experience. It’s about the sound, the lights, the memories – just getting lost in the moment.

“A huge thank you to the extended Dio Family for their unflinching support as we set out together to make history. None of this would have been possible without Wendy Dio, the band, the crew and everyone else who believed in us. With a successful tour leg under our belt, we head to Pollstar Live! next month to meet again with the industry and start plotting the rest of the dates that will feature even more songs and a bigger stage show. Yes, we’re truly just getting started!”

In addition to Wendy Dio, Ronnie’s widow, LA-based Eyellusion is backed by veteran artist manager Todd Singerman and drummer Kenny Aronoff (John Cougar Mellencamp, Red Hot Chili Peppers, Meat Loaf, Smashing Pumpkins).

It recently secured to rights to produce a hologram of Frank Zappa, with dates for the Back on the Road tour due to be announced soon.

 


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First shows announced for 80-date Dio Returns tour

Eyellusion, the creator of the much talked-about hologram of the late Ronnie James Dio, has announced the initial run of dates for its first tour, Dio Returns: The World Tour.

The tour, which Eyellusion tells IQ will be produced in partnership with several local promoters, will make more than 80 stops in theatre-sized venues around the globe, kicking off in Finland on 30 November 2017.

The hologram, backed by Dio’s former band, will perform for the majority of the show, with a setlist that includes hits from across his career, including songs by Dio, Rainbow and Black Sabbath.

The initial European dates are:

Dio Returns is expected to visit to the United States in spring 2018, and play festivals across the world next summer.

“We like to think of Ronnie smiling down as we continue to find new ways to share his music with all generations of fans”

“Working with Eyellusion over the past year and a half to turn our dream of this tour into a reality has been absolutely incredible,” comments Dio’s widow and former manager, Wendy Dio. “No one has ever been able to put together a show and tour like this, and we like to think of Ronnie smiling down as we continue to find new ways to share his music with all generations of fans.

“We cannot wait to be able to finally bring this incredible experience to Ronnie’s fans around the world.”

Eyellusion CEO and founder Jeff Puzzti adds: “We’ve really only given Dio fans a small taste of what they’re going to see on this tour. We are creating a completely new hologram of Ronnie, designing an amazing light show and continuing to add more dates around the world to make sure that as many fans as possible get an opportunity to take part in this experience.”

Eyellusion – which in addition to Wendy Dio is backed by veteran artist manager Todd Singerman and drummer Kenny Aronoff (John Cougar Mellencamp, Red Hot Chili Peppers, Meat Loaf, Smashing Pumpkins) – is currently raising funding to secure the rights for holograms of other artists “and finance projects and tours in its growing pipeline”.

 


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