ASM appoints GM for Middle East’s largest convention centre

ASM Global has appointed Dr Debbie Kristiansen as general manager of the new Bahrain International Exhibition & Convention Centre, which will be the largest venue of its kind in the Middle East.

Kristiansen, who has lived and worked in the Middle East for 16 years, joins ASM from Novo Cinemas where she worked as CEO for more than seven years.

The Middle East vet ranked in the Top 30 Most Inspirational Women in the Arab World 2019 and was named Middle East Female CEO of the Year 2018.

“Debbie has more than 30 years’ experience in the industry and her leadership skills will bring many unique qualities to the role,” says ASM Global APAC & Gulf Region chairman and chief executive, Harvey Lister.

“Debbie has more than 30 years’ experience in the industry and her leadership skills will bring many unique qualities to the role”

“Her appointment will help consolidate ASM Global’s reputation in the region as the world’s leading producer of event experiences and enhance Bahrain’s standing as an international meetings destination.”

Kristiansen added: “To have the opportunity of working both for ASM Global, and to return to the beautiful destination of Bahrain, is a dream come true. This will allow me the privilege to help mentor and build the talent and skill set of young Bahrainis for generations to come.

“I look forward to working closely with Bahrain Tourism & Exhibition Authority to develop and grow the international MICE business, and to create a long-term legacy for Bahrain,” she concluded.

The Bahrain International Exhibition & Convention Centre is scheduled to open in 2022.

ASM’s Middle East portfolio also includes the Coca-Cola Arena in Dubai (cap. 17,000), the Oman Convention & Exhibition Centre and the recently announced Jeddah Arena and the International Convention Centre Jeddah.

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