Italy’s Barley Arts launches new music festival
Renowned Italian promoter Barley Arts has announced the first edition of a brand new festival centred on the idea of comfort.
The inaugural Comfort festival will take place between 3–4 September 2021 in Ferrara, northern Italy, at the Parco Urbano Bassani – an ancient hunting reserve surrounded by lakes and meadows.
The festival will comprise two stages: the Comfort stage, which will offer live music performances, and the Armonia (harmony) stage by Slow Music, which will host acoustic, literary and theatrical performances.
Comfort will invite around 4,000 attendees each day to enjoy the performances, either from the comfort of ‘the blanket area’ in front of the stage, a deckchair, table, or seat.
The line-up boasts more than 20 Italian and international acts including Lovesick Duo, Filo Graziani, The Cyborgs, Paolo Benvegnù, Matthew Lee quartet and Rinky Tinky Jazz Orchestra.
Barley Arts founder and Slow Music president Claudio Trotta – who has produced and promoted a plethora of concerts from international artists all over the world – says the idea has been years in the making.
“The ingredients are all there: the prestigious signature of Trotta, the unique area of Parco Bassani, many great acts”
Comfort festival is co-produced with Teatro Comunale di Ferrara (opera house) and sponsored by the municipality of Ferrara.
“Comfort festival is a great novelty this year and it will further enrich the large calendar of events during this summer of recovery,” says the mayor of Ferrara, Alan Fabbri.
“Parco Urbano is a new venue that will be animated by music of national and international artists, which the audience will listen to surrounded by greenery, in a large, evocative, equipped area. A unique place on which we are working to make it more usable and make it a setting for major events. We are happy to collaborate with Claudio Trotta, whose name and history are linked to international artists of the highest level.”
Council member Marco Gulinelli added: “Comfort festival has all the prerequisites to become one of the most qualifying events at a national level during this summer of recovery. The ingredients are all there: a prestigious signature like that of Claudio Trotta, the unique area of Parco Bassani, many great singers and bands on stage and a very wide offer that ranges from different musical genres to literature.”
Tickets for the festival are on sale on Ticketmaster, Ticketone and Vivaticket. A one-day ticket costs €25, a two-day pass costs €40.
Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.