Lenny Kravitz to headline UEFA final kick off show

US rock star Lenny Kravitz has been announced as headliner of the UEFA Champions League Final Kick Off Show presented by Pepsi at Wembley Stadium in London.

The performance will air in more than 200 countries and territories globally on 1 June, minutes before the European club football showpiece between Real Madrid and Borussia Dortmund.

Since 2016, the opening ceremony has welcomed acts such as Dua Lipa, Imagine Dragons, Camila Cabello, Alicia Keys and Marshmello.

“This year’s UEFA Champions League Final Kick Off Show presented by Pepsi will bring fans to their feet as legendary rock and roll icon Lenny Kravitz takes the stage to deliver one of his signature performances ahead of this year’s UEFA Champions League final,” says UEFA marketing director Guy-Laurent Epstein.

“It’s going to be such an exciting event ahead of a final that means so much to so many”

The Kick Off Show will air through local broadcasters and the official UEFA YouTube channel. Pepsi has released a short film titled Wembley Is Blue | Lenny Kravitz x UCL Final Kick Off Show by Pepsi today to build anticipation ahead of the event.

“As a brand with a rich heritage in both music and football, we are proud to bring together once again, in the host city, millions of viewers from around the world and one of the most iconic names in music for an electrifying performance live from iconic Wembley Stadium in London,” says Eric Melis, VP of global brand marketing – Pepsi at PepsiCo.

“The UEFA Champions League Final Kick Off Show presented by Pepsi will be headlined by a legend in the music industry who adds unparalleled dynamism and energy to the show.”

Kravitz, who releases his new album Blue Electric Light on 24 May, adds: “I’m really looking forward to my performance for the UEFA Champions League Final Kick Off Show presented by Pepsi in London, a city which holds a special place in my heart. It’s going to be such an exciting event ahead of a final that means so much to so many. We can’t wait to show you all what we have in store.”

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Camila Cabello set for UEFA final opening ceremony

Pop star Camila Cabello will headline this year’s UEFA Champions League final opening ceremony.

The Cuban-American singer will perform a five-minute medley from the Stade de France, Paris on Saturday 28 May, moments prior to Liverpool and Real Madrid battling it out for the biggest prize in European football.

Now in its sixth year, the Pepsi Max-presented opening ceremony has previously hosted acts such as Dua Lipa, Imagine Dragons, Alicia Keys and Marshmello.

“Pepsi Max has been working with UEFA to build the opening ceremony platform since 2016 and we’re delighted to be returning to live stadium shows and bringing Camila Cabello to the stage this year,” says Pepsi’s global marketing VP Eric Melis. “Pepsi Max has a long and rich heritage in entertainment and this year’s show will not disappoint as we bring elements of Camila’s Latina spirit to one of the most anticipated sporting events of the year.”

“These events always provide the ultimate cross-pollination of sport and music”

This year’s opening ceremony performance will air in more than 200 countries and territories around the world, with fans able to tune in via their local broadcaster and through the official UEFA TikTok and YouTube channels.

“We are excited to be collaborating with our long-standing partners at Pepsi Max for yet another highly entertaining opening ceremony performance at the 2022 UEFA Champions League final,” adds UEFA marketing director Guy-Laurent Epstein. “These events always provide the ultimate cross-pollination of sport and music which we know fans love to watch – and Pepsi Max is the perfect partner to help us do that.

“We know that Camila Cabello is one of the world’s most popular artists and she will help us to build on our fans’ excitement for the opening ceremony performance with a show football fans will never forget.”

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