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The LGBTIQ+ List 2021: Austin Sarich, Live Nation

The LGBTIQ+ List 2021 – IQ’s first annual celebration of queer professionals who make an immense impact in the international live music business – was published in the inaugural Pride edition (issue 101) this month.

The 20 individuals comprising the LGBTIQ+ List 2021, as nominated by our readers and verified by our esteemed steering committee, have gone above and beyond to wave the flag for an industry that we can all be proud of.

To get to know this year’s queer pioneers a little better, IQ asked each individual to share their challenges, triumphs, advice and more. Each day this month, we’ll publish a new interview with an individual on the LGBTIQ+ List 2021. Catch up on the previous interview with Raven Twigg, promoter assistant at Metropolis Music in the UK here.

 


Austin Sarich
he/him
Tour director – North America touring, Live Nation
Los Angeles, US
Linkedin.com/in/austin-sarich-193a2265

Tell us about a personal triumph in your career.
It was a true privilege to be a part of Oprah’s 2020 Vision Touring Team. It was meaningful to me to help successfully grow a project that aimed to inspire people through personal growth and self-discovery.

What advice could you give to young queer professionals?
Your sexual orientation will always be a part of your identity, however, it doesn’t have to be what defines you. Let your work, passion, and drive be your great impact on the industry, regardless of your sexual orientation.

“Your sexual orientation will always be a part of your identity, however, it doesn’t have to be what defines you”

Tell us about a professional challenge you often come across as a queer person.
Working in a male-dominated industry, I would often find myself internalising that my sexual orientation would put me at a disadvantage when I first began navigating the relationships I was making.

What one thing could the industry do to be more inclusive?
Leading through empathy – knowing everyone has their own personal and professional challenges, which could help unify us as a whole.

A cause you support.
Today, I’m Brave, which is an organisation that focuses on empowering underserved youth to be brave and unlock their best potential.

“Leading through empathy – knowing everyone has their own personal and professional challenges”

What does the near future of the industry look like?
An industry filled with gratitude and prosperity. After a year of uncertainty, I confidently believe we are all grateful to have live events back, with fans who have more of an appetite than ever to see their favourite acts live in concert.

How could the industry build back better, post-pandemic?
I would hope that post-pandemic we can all operate efficiently with patience, kindness, and appreciation for each other and the hard work we commit to.


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LGBTIQ+ List 2021: This year’s queer pioneers revealed

IQ Magazine’s highly-anticipated LGBTIQ+ List 2021 – the first annual celebration of queer professionals who make an immense impact in the international live music business – can now be revealed.

The landmark list is the jewel in the crown of IQs first-ever Pride edition, which was published on Monday (28 June) and followed by our Loud and Proud agency-curated playlist.

The 20 individuals comprising the LGBTIQ+ List 2021, as nominated by our readers and verified by our esteemed steering committee, have gone above and beyond to wave the flag for an industry that we can all be proud of.

The inaugural cohort comprises agents, promoters, COOs, CEOs, event producers, wellness specialists, tour managers and more, all of whom identify as LGBTIQ+ and, in the face of adversity, have made enormous contributions to their respective sectors.

“IQ received an unbelievable amount of heartwarming testimonials”

In no particular order, the LGBTIQ+ List 2021 is:

Steven Braines, co-founder, He.She.They (UK)
Sean Hill, director of tour marketing, UTA (UK)
Zoe Williamson, agent, UTA (US)
Will Larnach-Jones, managing director/head of bookings, Iceland Airwaves (IE)
Raven Twigg, promoter assistant, Metropolis Music/founder, Women Connect (UK)
Nadu Placca, global event & experience architect, The Zoo XYZ (UK)
Maxie Gedge, Keychange project manager, PRS Foundation (UK)
Mark Fletcher, CEO, Manchester Pride (UK)
Maddie Arnold, associate promoter, Live Nation (UK)
Lauren Kirkpatrick, promoter assistant, DF Concerts (UK)
Laura Nagtegaal, guitar technician and tour manager, MsGyver (NL)
Joanne Croxford, wellness + diversity specialist/ live touring/ tour assistant (UK)
James Murphy, chief operating officer North America, See Tickets (US)
Guy Howes, music partnerships executive, CAA (UK)
Doug Smith, SVP field operations UK & Ireland, Ticketmaster (UK)
Chris Ibbs, agent, CAA (UK)
Rach Millhauser, coordinator, Wasserman Music (US)
Austin Sarich, director of touring, Live Nation (US)
Daniel Brown, event producer/programmer, Birmingham Pride (UK)
Rauha Kyyrö, head promoter, Fullsteam Agency (FI)

“I never imagined I’d be so thrilled to see my inbox soar into triple digits – that is until we opened nominations for the LGBTIQ+ List 2021,” says IQ staff writer Lisa Henderson, who guest edited the Pride issue. “We received an unbelievable amount of heartwarming testimonials from across the business but, thanks to the help of our revered steering committee, we’ve ended up with 20 exemplary individuals who continually prove that diversity is the industry’s greatest strength.”

Full profiles of the individuals on the LGBTIQ+ List 2021 will appear online in the coming weeks. However, subscribers can read the entire feature in the Pride edition (issue 101) of IQ Magazine now.

Click here to subscribe to IQ for just £5.99 a month – or check out what you’re missing out on with the limited preview below:

 


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