Mainland Music hires Andrej Malogajski

Swiss promoter Mainland Music has hired Openair Frauenfeld booker Andrej Malogajski.

The 35-year-old joins Mainland Music, since 2019 part of Live Nation GSA, from Pleasure Productions, which he joined in 2008 and co-owns. Live Nation acquired Openair Frauenfeld, Europe’s biggest hip-hop festival, itself in summer 2017.

In addition to booking Frauenfeld (50,000-cap.), Malogajski has since 2017 handled international booking for Openair Lumnezia and since 2018 Lakelive Festival, and is part of the booking team for major rock/pop event Gurtenfestival (20,000-cap.) in Bern. He was also one of IQ’s New Bosses in 2016.

Malogajski will work in the same position for Zurich-based Mainland

From 1 August, Malogajski will be working in the same position for Zurich-based Mainland, with which Thun-based Pleasure Productions is connected “on a business and friendly basis”, according to a statement from the two firms. Additionally, Pleasure will remain a partner of Openair Frauenfeld in all areas apart from booking.

Led by Christian Gremelmayr, Derrick Thomson and Santosh Aerthott, Mainland Music, formed in 2012, is one of Switzerland’s leading concert and festival promoters, organising more than 650 shows a year.

Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.