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Live Nation-owned Secret Sounds unveils new event

Secret Sounds, the promoter behind Australian festivals Splendour in the Grass and Falls Festival, has revealed details about its new Adelaide-based event, Summer Sounds.

The Live Nation-owned company has teamed up with Adelaide-based promoters Five Four Entertainment and Groove to deliver a concert series featuring more than 20 shows which kicks off in the late December summer season.

Timmy Trumpet, Lime Cordiale, Hot Dub Time Machine, The Jungle Giants, The Veronicas, Ocean Alley, Human Nature, Bernard Fanning, Mallrat, Spiderbait, Hayden James, Ball Park Music, Dune Rats will perform at Bonython Park/Tulya Wodli between 30 December and 30 January.

Each concert will feature party pods, which have been described as ‘an island oasis for a group of 4 or 6 people’ that is ‘decked out with its own esky of pre-ordered drinks and tasty snacks’. The event has been approved by South Australia health officials.

Each concert will feature party pods, which have been described as ‘an island oasis for a group of 4 or 6 people’

The announcement follows the news that Secret Sounds recently received AU$1.5 million from the federal government’s RISE fund to develop a new festival in 2021 ‘that would keep audiences connected while also reaching new audiences across Australia and overseas’.

Live Nation bought a majority stake in the New South Wales-based company in 2016, acquiring a 51% stake in Splendour in the Grass and Falls, as well as its touring, sponsorship, PR, artist management and agency divisions.

The 2020 Splendour festival was called off in June and will instead now go ahead next year with headliners, Gorillaz.

Meanwhile, though the December/January Falls Festival events were set to move forward with an all-Australian line-up, they were also called off in August.

 


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IQ launches new digital subscription

Starting today (2 December), IQ is asking its most loyal readers to help keep making our work possible by joining our new digital subscription service.

IQ digital subscribers benefit from unlimited access to all our industry-leading content – including subscriber-exclusive features, insight and comment from industry leaders, and access to every edition of IQ Magazine and all our annual reports – for just £5.99 a month.

With every corner of the business still feeling the effects of the ongoing Covid-19 pandemic, many people have turned to IQ as a key online source of information and guidance as the industry navigates this uncertain time.

Digital subscribers benefit from unlimited access to all our industry-leading content, including every issue of IQ Magazine

In order for us to be able to continue to provide this resource as live music adapts to its new normal, we need your support. That’s why we’ve introduced the new subscription, which allows you to support IQ while we reward you with premium, subscriber-only features. And we’ll be launching many more subscriber-only features and directories over the coming months.

This means that regular readers (people who view more than ten articles a month) will now be prompted to sign up when they reach their free article limit.

So for the price of a beer in London, or a month of Disney+ (and, unlike Disney+, IQ is updated every day), you can ensure we’re able to keep bringing you the stories that matter through these unprecedented times.

Click here to subscribe for just £5.99 a month, or £60 for the year, or get in touch with us at subscriptions@iq-mag.net for bulk and company-wide subscriptions.

 


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Finnish event industry demands gov compensation

Finland’s newly formed live music association is demanding immediate action from the government to compensate for losses resulting from official restrictions on events and ‘violations of the constitutional freedom of business’.

The Event Industry Association (Tapahtumateollisuus) – which incorporates all major Finnish concert businesses, including Fullsteam Agency, Live Nation Finland, Warner Music Live and CTS Eventim’s Lippupiste – has emphasised that professional event operators have acted responsibly throughout the corona pandemic and now calls for the same responsibility to be taken by the rest of society.

“The corona situation in some parts of our country has become very serious and that is why the decision-makers and the authorities have wanted to send a strong message that we should all now act with special responsibility,” says Pekka Timonen, president of the Event Industry Association.

“Strong restrictions and bans on events are one way of conveying the message, but at the same time they cause more damage to the industry that has already suffered the most from the corona.

“After the pandemic, we will also bear responsibility for Finland’s economic growth and recovery”

“Professionally organised public events have been carried out in accordance with official instructions, and no corona infections have occurred among the public. Measures are taken to ensure safety and cancelled events have weakened the profitability of the sector and the operating conditions of companies since March.

“We have been bearers of shared responsibility during the corona pandemic, and after the pandemic, we will also bear responsibility for Finland’s economic growth and recovery. Before that, we expect responsibility from our country’s top decision-makers.”

According to the association, there are around 3,200 companies involved in organising live events in Finland, with the total value of the industry estimated at €2.35 billion. The sector employs 20,000 full-time, and 175,000 temporary, workers.

However, the association says that nearly two thirds of Finnish live businesses will not survive another six months without government intervention.

The Event Industry Association has prepared a proposal to ensure the recovery and growth of the sector, which was presented and submitted to key government ministers and ministries last week.

 


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Festival frenzy: New events scheduled for 2021

The global festival sector has gained a slate of new events for next year and beyond, signalling an increasing optimism about the return of live music in the coming months. Alongside the previously announced Montreux Jazz China, Secret Sounds Australia and UK festivals One Out, Unlocked, and Creation Day, IQ looks at three of the most recent festivals that are due to pop up in Australia, Finland and England.

Summer Sound, Australia
Latvia’s EDM festival Summer Sound is expected to wash up on Australian shores in 2022, says the festival’s newly recruited local promoter Gareth Lott.

Lott says the team will be looking at locations in Adelaide and along the east coast and, while the festival’s location and format are yet to be confirmed, he has confirmed that the event will be outdoors with multiple stages, featuring ‘massive EDM acts’.

“We’re excited about the potential of bringing Summer Sound Festival to Australia – wide open spaces and the Aussie summer sounds very attractive right now,” said Summer Sound co-founder Alex Kunnari in a statement. “Plenty of international EDM talent would love to head down to Australia next season!”

Lott commented: “EDM festivals took a bit of a hit five years ago because of skyrocketing talent fees, but we believe we have a formula that will make Summer Sound Festival a success.”

“It’s only early days but we know we’ll be outdoors with multiple stages, and we’ll have some massive EDM acts on the bill – but it’s not just the line-up that will make people want to come back. This is going to be a lot of fun!”

The festival has been running since 2012, taking place in Liepāja, a port city on Latvia’s west coast, and previous lineups have hosted DJs including Avicii, Armin van Buuren, Axwell, Dash Berlin and Eric Prydz. Last year’s festival in Latvia attracted 32,000 visitors across two days.

Summer Sound co-founder Alex Kunnari says the event will be outdoors with multiple stages, featuring ‘massive EDM acts’

Kaisa Rocks, Finland
Live Nation recently announced a new fixture in Finland’s festival calendar with Kaisa Rocks, a three-day music event scheduled to take place in August next year.

The festival will take place in Kaisaniemi Park in Helsinki between 12 and 14 August 2021, offering a fully domestic line-up.

Finnish rock titans including Eppu Normaali, Popeda, Battle Beast, Stam1na, Klamydia, Arttu Wiskari, Anssi Kela, Turmio Kätilöt and Vesterinen will deliver performances.

“It’s great to launch a brand-new outdoor event in Helsinki,” says promoter Niksu Väistö. “The August weekend in Kaisaniemi will be full of performances by top Finnish artists, which are highly anticipated.”

Väistö says the event will be organised in accordance with official regulations and the instructions of health authorities and necessary changes to the event will be made to ensure the safety of the event.

Tickets go on sale today (1 December) and range from €49 for a one-day pass to €125 for a VIP one-day pass.

Finnish rock titans including Eppu Normaali, Popeda, Battle Beast, Stam1na will perform at Kaisa Rocks

Signals Festival, England
The Cribs, The Charlatans, Ghostpoet and Liz Lawrence will all be paying a visit to the English countryside next summer for the brand new Signals festival.

The family-friendly event will take place in the grounds of Crich Tramway Village in Derbyshire on Saturday 12 June 2021, offering an eclectic mix of entertainment, culture and film.

Music aside, The Charlatans frontman, Tim Burgess, will also bring a live, in-person edition of Tim’s Twitter Listening Parties to ‘Tim Peaks Diner’ which will host gigs, talks, DJ sets and more from the singer’s special guests.

Each festival ticket includes entry to the historical village, with an old-style sweet shop, retro pub, vintage printing press, and Victorian Tramway Museum. Festivalgoers can roam the cobbled streets before riding one of the original trams up to the main site.

First release tickets cost £55 for adults (17 years +), £25 for children (6–16 years), and infants up to the age of 5 go for free.

 


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SA’s Howler expands globally with Elrow deal

South African cashless and ticketing payments platform Howler has signed a global ticketing deal with Elrow, the Superstruct-owned Spanish party promoter.

In normal times, Barcelona-based party brand Elrow hosts more than 150 productions annually, attracting millions of fans in 26 countries.

The four-year partnership with Elrow (formerly Elrow Family) will see Howler enter into new European markets and “across more global operations than ever before”, according to Howler CEO Shai Evian. “I have been following the Elrow brand for a number of years,” comments Howler CEO Shai Evian.

“Anyone in the industry knows that Elrow has globally set the benchmark. To work with them at the highest level is a dream come true. The entertainment technology industry is one of the most competitive in the world and it goes to show that South Africa is a breeding ground for next-gen tech. This is a massive vote of confidence, especially in the times we’re in today.”

“This is a massive vote of confidence, especially in the times we’re in today”

Elrow joins existing clients in Europe, including Sónar in Barcelona, Kappa Futur Festival in Italy, Monte Verde in Portugal and Oasis in Morocco, as well as soon-to-be-announced new year’s eve events in New Zealand.

“We are so excited to put Howler on the global events stage, working with the best in the business and helping make moments matter,” continues Evian. “This partnership is especially exciting as technology becomes the cornerstone of events, and as customer behavioural analytics become more and more valuable in creating success for future events.”

Founded in 2015, Howler’s end-to-end platform includes solutions for ticketing, cashless, access, insurance and more for event organisers.

The Johannesburg-company announced the new deal at the virtual Amsterdam Dance Event last month. To watch the webinar back and learn more about the partnership, register at the Howler website.

 


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Femnøise launches map of female and non-binary pros

Femnøise, a digital platform aimed at fighting the gender gap on a global level, has launched a new map feature to help locate and connect women and non-binary professionals in the industry and empower them to monetise their skills.

The map allows users to find other music professionals by filtering geographical area, type of activity and musical genres. Profiles can request to connect to each other, send and receive private messages with other users, and participate in forums and discussion groups.

The platform already boasts 2,000 registered users ranging from tour managers to artists, photographers to designers, conductors to bookers.

“Our idea is to serve as a bridge between different needs, and profiles that fit the demand,” says Natalia San Juan, founder and CEO of Femnøise.

“Our idea is to serve as a bridge between different needs, and profiles that fit the demand”

“For example, if you are preparing your tour and need a guitarist or tour manager; if you want to look for a photographer to renew your book or find a designer for the cover of your next album, you can find her on Femnøise. The connections are as diverse as the profiles that connect.”

Users will also be able to create and monetise small courses using the platform’s nano learning functionality, in turn, helping others on the platform to strengthen their skillsets.

Alongside helping professionals to connect and skillshare, the platform will also give visibility to associations around the world which are promoting women and non-binary professionals in the industry and encourage collaboration to find solutions to diminish the gender gap.

The non-profit has received support from the likes of Keychange, the European Music Manager Alliance, the Spanish Ministry of Culture, and the Barcelona local development agency.

Similar initiatives serving women and non-binary people in the music industry have popped up across Europe, including Helvetiarockt’s one-stop shop for festivals, promoters, bookers, producers, musicians and more in Switzerland and Vick Bain’s F-List directory of UK female and non-binary musicians.

 


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GEI13 will honour ‘transition and transformation’

Registration is now open for the Green Events & Innovations (GEI) conference 2021, which will take place in a virtual format on 2 March 2021.

The 13th edition of the conference on sustainability in events is presented by A Greener Festival (AGF) in partnership with the International Live Music Conference (ILMC), which is also taking place virtually from 3 to 5 March.

Noting that the number 13 is associated with upheaval and destruction – and with a nod to the pandemic – organisers say GEI13 will honour the theme of transition and transformation.

The conference will reflect on how the industry can be ‘both receptive and active to co-create a better future,’ taking in topics including transport; food systems; equality and inclusivity; health and wellbeing; power systems; design; and materials usage for circularity and more.

“We’ve seen the determination during this difficult year to keep the eye on the ball and come together for sustainability”

Some of the first confirmed speakers include Dale Vince, (Ecotricity, UK); David Ojay (Naam Festival, KE); Tom Schroeder, Paradigm Agency (UK); Gina Perier, Lapee (DK); Gordon Masson, IQ Magazine/ILMC (UK) and Claire O’Neill, AGF (UK).

“We’re really happy to be launching this edition of GEI, be it online,” says Claire O’Neill, AGF co-founder and GEI producer.

“We’ve seen the determination and commitment from all parts of the events industry during this difficult year, to keep the eye on the ball and come together for sustainability, despite the financial hardships we all face.”

GEI13 will welcome industry leaders, professionals, visionaries, governments and all individuals and organisations working to bring environmental and social sustainability to the live events, sports and creative sectors.

The event is now on sale via Ticketsellers, with £35 limited launch price tickets available while they last.


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Aus festivals receive share of gov’s $75m Rise fund

The promoters behind Australian festivals including Bluesfest, Splendour in the Grass and Falls Festival are among the first recipients of the federal government’s AU$75 million Restart Investment to Sustain and Expand (Rise) fund.

The fund is part of the government’s $250 m Creative Economy Support Package to help restart activities such as festivals, concerts, tours and events once it is safe to do so.

Music festivals in New South Wales (NSW) and Victoria were among the first recipients of the Rise fund, with Byron Bay Bluesfest receiving $1 m for its 2021 event to run between 1–5 April over the Easter long weekend.

The event, which normally draws 100,000 patrons, was cancelled this year when Covid restrictions came into effect, weeks before it was expected to go ahead.

An economic impact report showed that the cancellation of Byron Bay Bluesfest deprived the state of New South Wales of over $200m and 1,150 jobs.

This week, Bluesfest revealed that it has dropped all international names from its bill and is debuting a completely domestic lineup featuring Jimmy Barnes, Tash Sultana, Ocean Alley and more. The festival revealed that four months out, 70% of tickets have been sold.

Other NSW recipients include Secret Sounds, the promoters behind Splendour in the Grass and Falls Festival (both of which were cancelled this year), which will receive $1.5 m to develop a new festival ‘that would keep audiences connected while also reaching new audiences across Australia and overseas’.

“My message to everyone in the arts and entertainment sector is – we want you back out there doing what you do best”

Reportedly, the new festival will be among the additional events that Secret Sounds has applied to host at the Byron Parklands site.

In the first round, NSW has received $17.8 m which will go to 28 organisations while Victoria has received $20 m for 48 projects.

Successful applicants in Victoria include Melbourne International Arts Festival/Rising ($1.48 m); Melbourne Fringe ($275,000); and Castlemaine State Festival in regional Victoria ($172,900).

The arts sector has expressed impatience with the minister’s office over the time it has taken to announce the recipients. A full list is to be published by the Office for the Arts in mid-December.

“As well as generating jobs and income, the Rise fund means there will be lots of shows that Australians can go and see – and that’s good news for all of us after a tough year,” says minister for communications, cyber safety and the arts, Paul Fletcher.

“And my message to Australia’s artists and performers, to backstage crew, to everyone in the arts and entertainment sector, is – we want you back out there doing what you do best, and Rise is going to really help that happen.”

The federal government has also published a roadmap for “reactivating live performance venues and events” in Australia. The guidelines break up the return to live music into three steps, though it delegates decision making on capacities to state jurisdictions. It projects an ultimate return to standing concerts only in outdoor and “mixed” performance spaces.

Festivals are also projected to make their return after the final step, with restrictions.

 


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Salt Wave presents Salt Wave Sessions

Poland’s Salt Wave festival has released the first Salt Wave Sessions, a series of short concerts recorded live during summer 2020.

Like nearly all other European festivals, Salt Wave, promoted by Poznań-based Good Taste Production, was forced to call off its 2020 edition as a result of the coronavirus crisis. The second edition of Salt Wave would have taken place this August in the resort town of Jastarnia, on the Hel Peninsula on Poland’s Baltic coast.

“Unable to organise the second edition of Salt Wave Festival, and terribly itching to spend time on the Hel coast, we decided to capture few mini-concerts on the water, which we would broadcast when the summer had passed,” explains Good Taste’s Sara Maria Kordek on the genesis of Salt Wave Sessions. “Now, we proudly hand over to you effects of our summer work in this very strange year.”

The first Salt Wave Sessions videos, which can be viewed on Salt Wave’s YouTube channel, feature Polish electro-pop trio Kamp!.

Salt Wave will return on 20 and 21 August 2021.

 


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Claudio Trotta awarded Milan’s gold medal

Italian promoter Claudio Trotta has been officially recognised by the city of Milan for his 40-year service to music.

The Barley Arts founder and Slow Music president has been awarded the gold medal of the Ambrogino d’Oro – only one of 15 given out by the municipality each year.

The Bureau of Milan City Council which decides the winners has commended Trotta for his ongoing fight against secondary ticketing; his “visionary” to launch iconic festivals such as Sonoria and organise Italian tours with the likes of Bruce Springsteen; and his promotion of sustainability which earned Barley Arts a Greener Festival Award.

“I have become part of a list of people, who since 1946, the City of Milan recognises as having given their city everything they could for the supreme and superior good that is the community,” says Trotta.

“Seeing my courage rewarded so publicly is a powerful incentive to continue on my path”

“Now, more than ever, it is vital to share hope, passion, affection, harmony, respect and vision of the future for those who are yet to be born and for humanity as a whole. I’ve made a lot of mistakes in my life but I’ve always had the courage to act according to my visions, no matter the cost to myself.

“Seeing my courage rewarded so publicly and the reasons that supported my Ambrogino expressed vividly, is a powerful incentive to continue on my path.

“I would like to underline that a man alone can do nothing if he is not supported by a community; whether that be family, teamwork or even strangers who are kindred souls, they share in their daily lives my same priorities and struggles. Thank you everyone for this award, it represents real and heartfelt satisfaction.”

The official ceremony takes place every year on 7 December – the feast of Sant’Ambrogio, the patron saint of Milan – and the prizes are delivered by the city mayor.

 


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