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French concert business in ‘best of health’

Venues say demand for live music remains high despite rising ticket prices and a summer disrupted by the Paris Olympics

By IQ on 26 Aug 2024

Accor Arena, Paris

Accor Arena, Paris


The French touring scene is in “the best of health” despite a summer overshadowed by the Paris Olympics, according to local music insiders.

Hosting the sporting competition may have resulted in fewer major concerts taking place in the country in 2024, but a busy autumn is in store for the indoor circuit, which will host acts such as Justin Timberlake, Janet Jackson, Nick Cave and the Bad Seeds, Childish Gambino, Slipknot, Jonas Brothers, Justice and Melanie Martinez.

“The live entertainment market is in the best of health,” says Nicolas Dupeux, CEO of Paris Entertainment Company, which runs the Accor and adidas arenas in the French capital.

Accor Arena is one of France’s key venues, with a capacity between 15,000 and 20,000, while the company’s brand-new adidas arena has a capacity of 8,000-9,000. Speaking in IQ‘s 2024 Global Arena Guide, Dupeux notes that rising ticket prices do not appear to have impacted attendance.

“The evolution of the average ticket price is clear evidence: in our venues, in France, the post-Covid period is marked by a gradual increase in prices,” he says. “All styles and artists are affected, but international artists – who are increasingly performing in our venues – stand out significantly. For example, tickets for Madonna’s concert at Accor Arena in November 2023 reached exceptionally high price levels, up to €386.50. Nevertheless, we continue to fill the venues – a sign of strong demand.”

“We have had a record year in the number of concerts hosted while having the Olympics using the venue for six months”

Separately, the multifunctional Paris La Défense Arena, which served as another key venue for the Olympics, has welcomed more than 1.2m spectators over the past year. The venue has increased its maximum capacity from 43,000 to 45,000 and aims to further expand in the near future.

“We have had a record year in the number of concerts hosted while having the Olympics using the venue for six months, with major international acts such as 50 Cent, Black Eyed Peas, Taylor Swift and French local legend Michel Sardou,” reports booking director Raphaëlle Plasse.

“Our goal is to host 100 events per year in the upcoming years. To achieve that, we are planning to invest in solutions to optimise load-in and load-out times, reducing costs for the promoters, and increasing the number of days available to book additional events.”

Meanwhile, Paris’ 7,000-cap Le Zénith celebrates its 40th anniversary in 2024. Upcoming gigs include Moby, Girl in Red, Nas, London Grammar, Deep Purple, Nas, Fontaines D.C. and Jacob Collier.

“The last two years have been very good ones for the performing arts, with a very strong lineup of French and international artists, particularly for those performing in large and very large venues, with generally good attendance figures, a clear breakthrough for rap artists, and a strong comeback for electronic music/techno nights,” says director Lily Fisher.

French electronic music pioneer Jean-Michel Jarre will open and close the Paris 2024 Paralympics Closing Ceremony on 8 September

France’s biggest indoor arena outside of Paris, the 16,000-cap LDLC Arena in Lyon, opened last year to provide another boon for the market, and renowned promoter Salomon Hazot brought further positive news, praising the “absolutely magnificent” sales for Ed Sheeran’s 2025 French stadium dates in an interview with IQ.

Hazot is staging the singer-songwriter’s +–=÷× (Mathematics) Tour concerts at Marseille’s 70,000-cap Orange Vélodrome Stadium (6-7 June) and Lille’s 65,000-cap Decathlon Arena (20-21 June) next year via his partnership with AEG Presents France.

Elsewhere, it has been announced that French electronic music pioneer Jean-Michel Jarre will open and close the Paris 2024 Paralympics Closing Ceremony at the Stade de France on 8 September.

Domestic singer-songwriter Mylène Farmer’s will also play three concerts at the 90,000-cap stadium on 27-28 September and 1 October. Farmer was originally due to perform at the venue last year only for the dates to be rescheduled due to the French riots.

 


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