The Australian-headquartered promoter is in a period of rapid growth, seeing its team expand from 37 to 62 employees since May 2022
Sign up for IQ Index
The latest industry news to your inbox.
Groove Armada, The Avalanches, Ladyhawke, Cut Copy and more appear on the bill for the inaugural Sweet Relief! festival
By Lisa Henderson on 03 Jul 2023
Untitled Group is spearheading the launch of a new international dance and electronic festival called Sweet Relief!.
The one-day event will take place at Maritime Green in Brisbane, Queensland, on 16 September 2023.
UK electronic music titans Groove Armada top the bill in what will be an Australia exclusive, with support from The Avalanches, Ladyhawke, Cut Copy, Nina Las Vegas, Latifa Tee and Yo! Mafia.
Sweet Relief! is produced in collaboration with Brisbane Festival, Brisbane City and QLD Music Trails.
“We hope that Sweet Relief! can establish itself as a place where people travel from around the country to experience Brisbane’s local flavour”
Untitled Group, Australia’s largest independently-owned music and events company, also produces Wildlands, Grapevine Gathering & Beyond The Valley.
Joel Edmondson, CEO of Qld Music Trails, says: “Brisbane’s history is littered with iconic festival moments such as Livid, Boundary Street Festival and Valley Fiesta that gave the Brisbane community an opportunity to bring their weirdest and wildest selves out to create an electric atmosphere of togetherness, diversity and inclusion.”
“We hope that Sweet Relief! can establish itself as a place where people travel from around the country to experience Brisbane’s local flavour and global appeal.”
Alongside the musical offering, Sweet Relief! will feature carnival rides, market stalls and more.
Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.