The #savethe30 crowdfunding campaign will aim to raise money for the venues deemed ineligible for the Culture Recovery Fund
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The charity has also partnered with AI-driven Hearby to create the UK's 'first-ever' unified gig listings from more than 900 venues
By IQ on 19 Oct 2022
Music Venue Trust (MVT) has announced a major new funding initiative, which will provide grants of up to £5,000 for UK grassroots music venues.
The Pipeline Investment Fund has been established with the support of members of the Music Venues Alliance and funded by donations from ticket sales of MVT’s recent Revive Live programme of gigs around the UK.
The fund, now open for all operators and organisations that meet any of the three definitions of a grassroots music space, aims to support venues in two key areas.
The first is small-scale capital applications (which includes lights, sound, access, ventilation and minor building alterations) and the second is staff and training (workforce diversification, succession planning, skills development and strengthening local community ties).
MVT says the fund will prioritise support for organisations that may be excluded from other available funding. The organisation is also actively seeking further donations to maintain and expand the fund.
“We have been working on music industry-based funding support for Grassroots Music Venues since 2018,” says Mark Davyd.
“This is the wrong time to take money out of the grassroots ecosystem, whether that’s for venues, for artists, or for touring”
“The launch of the Pipeline Investment Fund is an important indication of how the grassroots sector supports and nurtures each other. It provides a targeted opportunity for individuals, companies and organisations right across the industry to get involved and provide direct and meaningful financial assistance to the venues which support artists to launch and build their careers. We hope that the industry will see this as a real chance to make a genuine difference”
The news follows MVT’s sold-out Venues Day, which took place yesterday (18 October) in London, with 650 delegates including grassroots venue operators and booking agents.
During the event, MVT called on PRS For Music and The Arts Council to continue providing support to the grassroots live music sector.
The PRS For Music board recently voted to dramatically reduce funding of its PRS Foundation from 2024 and Arts Council England announced that it will be ending its Supporting Grassroots Live Music grant scheme in March 2023.
Addressing delegates at Venues Day, MVT CEO Mark Davyd said, “This is the wrong time to take money out of the grassroots ecosystem, whether that’s for venues, for artists, or for touring. We strongly urge PRS for Music and Arts Council England to think again. The number of opportunities for new and emerging artists to perform is absolutely vital to the future health of UK live music, and we need to see those opportunities financially supported more than ever before. This is not the time for cuts to funding”.
In other news, MVT and AI-driven company Hearby are launching the UK’s ‘first-ever’ unified gig listings from more than 900 venues across the country.
Hearby will also host MVT’s Venue Directory which has moved online for the first time since it was first printed (year, add history) – allowing members to regularly update their profile and keep their following in the know. Discover the gig guide here.
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