The Green Guardians series continues by spotlighting the companies that improve the access, redistribution and quality of water through new innovations
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IQ Magazine’s second edition of the annual guide aims to boost the profile of sustainability pioneers working to make the live business greener
By IQ on 29 Oct 2021
The Green Guardians Guide, spearheaded by the Green Events and Innovations Conference (GEI) and IQ Magazine, is a new yearly initiative boosting the profiles of those working at the forefront of sustainability, in the hope that it might also inspire others.
The 2021 list, which originally ran in IQ 103, includes 40 entries across eight categories, highlighting some of the organisations and individuals who are working so tirelessly to reduce the carbon footprint of the live entertainment business.
This year’s winners have been chosen by a judging panel that includes experts from A Greener Festival, Greener Events, Julie’s Bicycle, the Sustainability in Production Alliance, the Sustainable Event Council and the Tour Production Group.
IQ will publish entries across all categories over the coming weeks. Catch up on the previous instalment of the Green Guardians Guide which looks at power.
Frank Water CIC is a social enterprise that raises funds for the charity’s safe water projects overseas and helps inspire the UK (and beyond) to adopt a more sustainable approach to water.
The organisation has a diverse portfolio of services and products that help support the charity financially, whilst promoting its ethos of sustainability. For example, its festival refill service enables festivals to substantially reduce levels of plastic waste. During 2020, this service was obviously impacted by Covid-19, but Frank is back on the festival circuit in 2021, at the likes of Green Man, End of the Road, TankFest and Beautiful Days.
As well as supporting the charity’s emergency response to Covid-19 in India and Nepal, the organisation spent time during the pandemic developing its UK education programme and designing a new look for its range of glass-bottled spring water, because while it stresses that tap water is always best, Frank wants to give consumers an ethical, sustainable choice.
Looking to the future and further developing its work around global water stewardship, Frank Water has also created a tech platform, WASH Connect, which consists of a suite of digital tools and applications to support brands and companies to develop and deliver their water stewardship programmes and manage the risks to water security in their supply chain.
ECOZ Mobile has already been spotted at Belgian festivals such as Paradise City and Dranouter
In recent years, it has become clear that the tipping point for climate change is approaching, especially when it comes to water. Water is not a single-use commodity and shouldn’t be treated like one.
With this in mind, I-QUA started ECOZ Mobile, its pilot project for mobile water treatment at events, offering local water sanitation and striving to make water treatment systems circular. Wastewater goes in, clear water comes out. It’s that easy. Say goodbye to brown gunk and hello to clear water!
ECOZ Mobile has already been spotted at Belgian festivals such as Paradise City and Dranouter – ideal opportunities to test how the project copes in challenging conditions. With 2020 being low on festivals, ECOZ founder Wouter Igodt used the opportunity to launch a new startup – Hello Water – whose aim is to help get the idea of environmentally friendly local water treatment out in the open, beyond festivals. The organisation’s motto is: “Where water flows, life grows.”
Not only are Nature Event’s composting toilets better for the environment but they provide a more pleasant experience
Having launched in 2000 with an alternative solution toilet, Natural Event Composting Toilet Systems is changing the world literally from the bottom up.
The company has designed and operates one of the most effective, practical, pleasant-to-use toilet systems for festivals, events and gatherings.
Natural Event was created after the organisers of The Festival of Folk, Rhythm and Life, Victoria, Australia, realised that the toilet system they had created to cater for their own three-day festival could easily be deployed nationally and internationally.
The company’s aim is to provide festivals and events with planet-friendly water usage systems that consume much less energy than the previous systems that involved transporting massive quantities of waste.
Not only are Nature Event’s composting toilets better for the environment but they provide a substantially more pleasant user experience, producing no smell, even in the blistering Australian sun, five days into a huge camping festival. All hail the pong-less bog.
Ideal for large crowds with multiuser safe access, O’land’s stainless-steel stations are beautiful and ecological
O’land fill & wash stations
Since losing all event contracts in March 2020, management of The Green Stop decided to rebrand the company changing its name to O’land, and made their fill-and-wash stations safer in terms of hygiene and safe distancing.
The organisation has maintained its mission of eliminating waste from single-use plastics, by improving its bottle refill solutions and providing hand-wash and sink facilities.
Ideal for large crowds with multiuser safe access, O’land’s 360-degree-designed stainless-steel stations are both beautiful and ecological – making them attractive for sponsorship and branding opportunities.
In addition, O’land’s near-real-time antennas record daily water usage so that analysts can easily document the number of bottles refilled and plastic waste saved.
Osheaga Play allows festivalgoers to trade in plastic water bottles and see them get recycled into special-edition T-shirts
Over the years, Osheaga has implemented multiple sustainability initiatives to ensure that its operations are responsible. Beyond the artistic and cultural experience, the festival wants to minimise the negative impact it has on the environment and maximise the positive influence it has on society and the economy.
Its Water for Everyone programme in partnership with National Bank has helped provide Osheaga with more than 31,500 litres of drinking water, 14 additional water-refill stations, and 9,000 reusable water bottles. Additionally, Osheaga Play (powered by National Bank) allows festivalgoers to trade in plastic water bottles and see them get recycled into special-edition Osheaga T-shirts.
In 2018, Osheaga enacted a ban on plastic straws, it has been using reusable eco-cups in onsite concessions for over five years, and in 2019, the festival’s Perrier tent implemented more environmentally friendly paper cups.
The event continually examines its practices with water and waste to ensure it is doing everything it can to improve its sustainability credentials.
In recognition of those efforts, Osheaga has achieved level 2 of the Standard BNQ (Bureau de normalisation du Québec) 9700-253 for responsible event management, delivered by Modus Operandi Logistiques.
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