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The Middle Eastern streaming leader is planning Anghami Labs in Dubai, Riyadh, Jeddah, Cairo and Beirut, as well as London, New York and LA
By Jon Chapple on 02 Aug 2021
Anghami, the largest music streaming service in the Middle East and north Africa (Mena), has announced plans to open music venues in Dubai, Riyadh and several other Middle Eastern cities, as well as in the UK and North America.
Lebanon-based Anghami, which is preparing for a flotation on New York’s Nasdaq market, has partnered with hospitality company Addmind to launch Anghami Lab, an “innovative entertainment venue” concept which will debut in Dubai in early 2022. According to the companies, Anghami Lab will bridge the worlds of live and digital music, its live stage being joined by a studio where performers can create “music inspired by both Arabic and international cultures” which will then be made available to listen back exclusively on Anghami.
In addition, new features will be added to the Anghami app “complementing both experiences”, say the new partners.
“This is a great opportunity to further reinforce the value we provide digitally to be converged offline in a unique user-to-guest experience”
Eddy Maroun, co-founder and CEO of Anghami, says: “We are excited to partner with Addmind to create this unique, transformational experience for our users. Addmind is a leading expert in conceptualising and operating hospitality spaces, and this is a great opportunity to further reinforce the value we provide digitally to be converged offline in a unique user-to-guest experience.”
Following the opening of the Dubai venue, further Anghami Labs are planned for Riyadh, the capital of Saudi Arabia, then Jeddah (Saudi Arabia), Cairo (Egypt), Beirut (Lebanon), London, New York and Los Angeles.
“Anghami is more than just a streaming platform,” comments Tony Habre, CEO of Addmind. “They have elevated the value of the music industry in the Middle East as a whole. Anghami Lab is an amazing and unique concept that embodies our rich Arab culture with an international twist, which we are thrilled to bring to fruition and scale.”
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