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The virtual concert platform is developing an immersive experience for the Roc Nation artist that will get cinema and at-home releases
By IQ on 09 Aug 2021
AmazeVR has inked a deal to create an immersive virtual reality concert experience for Grammy award-winning artist Megan Thee Stallion.
The ‘one-of-a-kind’ experience will be developed for cinemas outfitted with haptic motion chairs and VR headsets, and will also be available via a ‘music metaverse service’ using at-home VR headsets.
The virtual reality content service and the Roc Nation artist are set to unveil the experience to the public early next year.
“Megan Thee Stallion is a true artist,” said Ernest Lee, co-CEO of AmazeVR. “We are putting together a show unlike anything that’s been done before. It will be an epic, yet personal, performance that allows anyone to feel like they are right there with Megan for a shared experience.”
“We are putting together a show unlike anything that’s been done before”
Megan Thee Stallion added: “Creativity is limitless in the world of virtual reality, which means the concepts and ideas I have can also be limitless. I am so excited to work with AmazeVR to take my wild ideas and make them into a virtual reality for all my fans to see. Get ready!”
The news comes shortly after AmazeVR secured $9.5 million in new funding to accelerate the company’s growth in the world of virtual reality concerts.
The LA-based startup says it is investing the funding in talent and tech – hiring the industry’s best VFX artists, video production teams, engineers and creative talent.
The company recently announced a collaboration with creative director Lewis James, who is known for his work with artists such as Beyonce, Jay-Z, Travis Scott and Post Malone, and will oversee the Megan Thee Stallion experience.
The company has also said it plans to make upcoming shows available to more viewers through a partnership with Canadian company D-Box Technologies, which manufactures haptic motion systems used in cinemas, theme parks and simulation devices.
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