Under the new partnership, London's Primary – home to the 1975, Stormzy and Dave – will retain its name and team while benefitting from LA-based ICM's "global scale"
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The Korean superstars will be represented by ICM for touring, partnerships and more on a global basis, excluding Asia
By IQ on 08 Dec 2020
ICM Partners has signed Super Junior, one of the world’s biggest K-pop acts, for representation outside Asia.
The nine-member boy band broke through globally in 2009 with their hit ‘Sorry Sorry’ and have gone on top win multiple awards in both Korea and internationally. The band’s most recent studio album, their ninth, Time Slip, debuted at number nine on Billboard’s World Albums chart.
Key figures in the so-called Korean Wave, Super Junior, signed to SM Entertainment, are also renowned for their live ‘Super Show’, having played to over two million fans across 150+ shows Asia, Europe and the Americas.
“We are thrilled to represent the kings of the Korean Wave, Super Junior,” comments Jon Pleeter, vice-president of concerts at LA-based ICM Partners.
“Along with [the band’s label] Label SJ, we look forward to growing the Super Junior brand across the media landscape, including global touring, marketing, business development and strategic partnerships.”
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