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The Barley Arts founder and Slow Music president has been awarded the gold medal of the Ambrogino d’Oro for his 40-year service to music
By IQ on 24 Nov 2020
Italian promoter Claudio Trotta has been officially recognised by the city of Milan for his 40-year service to music.
The Barley Arts founder and Slow Music president has been awarded the gold medal of the Ambrogino d’Oro – only one of 15 given out by the municipality each year.
The Bureau of Milan City Council which decides the winners has commended Trotta for his ongoing fight against secondary ticketing; his “visionary” to launch iconic festivals such as Sonoria and organise Italian tours with the likes of Bruce Springsteen; and his promotion of sustainability which earned Barley Arts a Greener Festival Award.
“I have become part of a list of people, who since 1946, the City of Milan recognises as having given their city everything they could for the supreme and superior good that is the community,” says Trotta.
“Seeing my courage rewarded so publicly is a powerful incentive to continue on my path”
“Now, more than ever, it is vital to share hope, passion, affection, harmony, respect and vision of the future for those who are yet to be born and for humanity as a whole. I’ve made a lot of mistakes in my life but I’ve always had the courage to act according to my visions, no matter the cost to myself.
“Seeing my courage rewarded so publicly and the reasons that supported my Ambrogino expressed vividly, is a powerful incentive to continue on my path.
“I would like to underline that a man alone can do nothing if he is not supported by a community; whether that be family, teamwork or even strangers who are kindred souls, they share in their daily lives my same priorities and struggles. Thank you everyone for this award, it represents real and heartfelt satisfaction.”
The official ceremony takes place every year on 7 December – the feast of Sant’Ambrogio, the patron saint of Milan – and the prizes are delivered by the city mayor.
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