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Sydney-based Chugg Music opens new Asia office

Australian expat and industry veteran Michael De Lanty has been appointed to run Chugg Music Asia from his base in Bangkok

By IQ on 01 Oct 2020

Veteran Australian promoter Michael Chugg

Michael Chugg's artist services company will expand into the 12 major territories in Asia


Sydney-based Chugg Music, the artist services branch of Michael Chugg’s promotions company Chugg Entertainment, is opening a new office in Asia, spearheaded by Michael “Mick” De Lanty.

Australian expat De Lanty is a seasoned music industry executive based in Bangkok and has worked across the board, with roles in A&R, artist management, marketing, sales, publishing, promotions and brand development.

De Lanty spent 15 years with Sony Music Australia and he has also worked with independent labels in Asia and Australia, as well as in the UK.

The veteran will expand on the success of Chugg Music artists Sheppard, Lime Cordialeand Mia Rodriguez in the Asian region.

“Having been involved in many projects since the late 80s I am excited to actually be planting the Chugg Music flag in Asia,” says Michael Chugg.

“Andrew [Stone, co-founder of Chugg Music] and I are thrilled to announce that my long-time friend and colleague, Michael De Lanty, is running the operations from his Bangkok base. After five months testing the waters we have no doubt that this will be a great step forward for both Australian and Asian music.”

“Having been involved in many projects since the late 80s I am excited to actually be planting my flag in Asia”

Michael De Lanty says: “I am delighted to be working with Chugg, Andrew and their team, in launching Chugg Music Asia and very excited for the opportunity to help develop the careers in Asia of the formidable roster of artists that they have assembled, including Sheppard, Lime Cordiale, Mia Rodriguez, Casey Barnes, to name but a few.

It is an exciting period for music in Asia and no better time to introduce these incredible artists to Asian music lovers.”

Chugg Music Asia will aim to build strong platforms across the 12 major territories, which includes the world’s second-largest music market, Japan.

Chugg Entertainment was founded in 2000 by music industry pioneer Michael Chugg and has toured hundreds of major international acts including Dolly Parton, Coldplay, Radiohead, Elton John, Pearl Jam, Robbie Williams, Florence + The Machine throughout Australia, New Zealand and Asia.

Subsequently, Chugg Music was launched in 2012 with the help of Andrew Stone, offering management, label and publishing services.

 


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