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#WeMakeEvents: UK industry gears up for round two

The nation's second #WeMakeEvents/Red Alert protest will take place tomorrow, ahead of a global day of action on Wednesday

By IQ on 28 Sep 2020

Royal Albert Hall illuminated during the first #WeMakeEvents protest in August

Royal Albert Hall illuminated during the first #WeMakeEvents protest in August

image © Royal Albert Hall

The UK events industry will hold a second #WeMakeEvents/Red Alert protest tomorrow under the banner Stand As One, in a bid to gain sector-specific support from the government.

Last week, the chancellor announced a new Jobs Support Scheme, designed to support industries that are operating at 30-50% of normal capacity.

However, key figures and organisations pointed out that the events sector is currently operating at 1-5% of normal capacity – rendering the scheme useless to the industry.

The industry is also reckoning with the government’s previous announcement of a new 10 pm curfew, lasting for six months, as part of a slate of new restrictions intended to combat a second wave of Covid-19.

“With the increased restrictions that have been announced, it looks unlikely that we will be able to return to work in a financially viable way within the next six months,” says a spokesperson from #WeMakeEvents, Stand As One.

“This means that the majority of businesses in our sector will not be able to generate sufficient revenue to support their contribution towards employees’ salaries, nor will they be able to contract in the huge self-employed community within the industry.”

According to a new report, the night time economy has already taken a severe blow since the new government curfew was enforced, with over 300 businesses reporting a “catastrophic” drop in trade.

“Feedback from over 300 night time economy businesses on Thursday and Friday night across the country reported a catastrophic drop in trade, showing on average 62% down on previous weeks, believed to be solely due to the implementation of the new restrictions,” says the Night Time Industries Association CEO, Michael Kill.

“It looks unlikely that we will be able to return to work in a financially viable way within the next six months”

“Many business operators reported that customers were unwilling to allow the curfew to limit their evenings, and that many were seeking alternative locations to continue there social experience.

“It is very clear that the systematic closure of businesses at the same time has been counterproductive, culminating in overcrowding on public transport and dispersal routes.

“The sector has been very explicit in its feedback to the government regarding the impact of a 10 pm curfew on the night time economy, but we are yet to see the scientific evidence to substantiate the decision to implement this and we feel the sector has been unfairly targeted.”

The silent, socially distanced protest, Stand As One, will take place tomorrow (29 September) at 12:30 pm in Parliament Square.

It is the second #WeMakeEvents/Red Alert protest to take place in the UK after the initiative launched in August and similar protests have taken place in France, the US, the Netherlands, Germany, Belgium and Spain.

On 30 September, around 20 countries will light buildings red and, where possible, hold socially-distanced demonstrations under the #WeMakeEvents banner for a global day of action.


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