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Music managers step up for next IQ Focus

Artist managers from around the world will dissect the effects of the Covid-19 shutdown in the next IQ Focus panel, presented in conjunction with the Music Managers Forum

By IQ on 12 Jun 2020

Music managers step up for next IQ Focus

Clockwise from top left: Craig, Milan, Thomas, Kviman and Symsyk


The next in the weekly series of IQ Focus virtual panel discussions features an international line-up of music managers, who will discuss the unique challenges the Covid-19 crisis has posed for their side of the business.

The session, IQ Focus & The MMF: Managing the Crisis, will be streamed live on Facebook and YouTube on Thursday 18 June at 4 p.m. BST/5 p.m. CET.

With the bulk of artists dependent on live music revenue and audience connection, the Covid-19 crisis has decimated livelihoods.

But what does it mean for their managers? The individuals thrown into salvaging campaigns, rescheduling tours, interpreting contractual changes and navigating the most uncertain of futures. How are their own businesses faring? And what do they see as the challenges – and hopefully opportunities – ahead for the live sector, in what we are all optimistically calling the “new normal”.

Drawing on expert global perspectives, and from managers working across multiple genres, Thursday’s session will be moderated by MMF Chair Paul Craig (Nostromo Management) and feature Kaiya Milan (Off Balance Group/The Sorority House & Co.), Marc Thomas (Red Light Management/Go Artist Management), Meg Symsyk (eOne Management/MMF Canada) and Per Kviman (Versity Music/MMF Sweden/EMMA).

All previous IQ Focus sessions, which have looked at topics including the agency business, the festival summer, grassroots music venues and innovation in live music, can be watched back here.

To set a reminder about IQ Focus & The MMF: Managing the Crisis session on Thursday head to the IQ Magazine page on Facebook or YouTube.


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