DEAG appoints Schwenkow chief ticketing officer

Moritz Schwenkow, CEO of MyTicket, has been appointed chief ticketing officer (CTO) of Deutsche Entertainment AG (DEAG).

As CTO, Schwenkow, 38, will be responsible for DEAG’s entire ticketing business, including MyTicket in Germany, Austria and the UK, and the UK’s Gigantic, acquired in December 2019. He is tasked with “develop[ing] synergies” between the four, as well as spearheading further expansion into other European countries.

Schwenkow (pictured), son of DEAG CEO Peter, moves into his new role on 1 April 2020, following more than 15 years working in live entertainment. He is also appointed a member of DEAG’s executive board.

DEAG currently sells more than five millions tickets annually, and aims to at least double that figure in the years to come, according to the Berlin-based company.

“With Moritz’s expertise and market knowledge, he will continue to drive the successful expansion of our ticketing business”

“I am very much looking forward to working together with my colleagues on the board,” comments Moritz Schwenkow. “The DEAG group is already excellently positioned internationally in the area of ticketing through MyTicket and Gigantic.

“On this strong basis and as a result of increasing digitalisation, we want to continue to grow, provide impulses for other business areas and further expand our earnings power in the years to come.”

Wolf-Dieter Gramatke, chairman of DEAG’s board, adds: “Moritz Schwenkow has extensive knowhow in the live entertainment industry. With his expertise and market knowledge, he will continue to drive our successful expansion of the ticketing business and further strengthen our position in the market.”

DEAG reported its 2019 financial results earlier this week.

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