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All concerts and sporting events in Milan and other northern Italian cities have been postponed until 1 March, with Assomusica estimating losses of over €10 million
By Anna Grace on 27 Feb 2020
Coronavirus, which has been affecting the live entertainment industry in China and other Asian countries for the past few months, is now taking its toll on the Italian business, with all public events in the north of the country cancelled until Sunday 1 March.
Over 400 cases of the novel coronavirus (COVID-19) have now been recorded in Italy, with towns in the country’s north placed in quarantine. Cases have also been reported in France, Germany, the UK, Austria, Croatia, Greece, Norway, Switzerland, Georgia and North Macedonia.
The cancellations of concerts in the affected regions, which include the cities of Milan, Venice, Bologna, Trieste and Turin, have cost the live industry an estimated €10.5 million. According to Vincenzo Spera, president of Italian trade association Assomusica, wider losses to the sector’s supply chain could reach as much as €20m.
Affected events include Venice carnival and concerts by Brit Award-winner Mabel, US rock band Algiers, UK rockers Procol HarumItalian and electronic act Tycho, as well as Italian artists Francesca Michielin, Nuclear Tactical Penguins, Negrita, Brunori Sas and Angelo Branduardi, among others.
The men’s and women’s Six Nations rugby ties between Italy and Ireland, set to be played in Dublin on 7 and 8 March, have also been postponed.
“The risk, in particular, is that many of the companies and promoters active in the local and regional territories will suffer a rapid collapse,” says Spera, noting how important the concert industry is to other sectors, such as tourism and hospitality.
“We represent one of the sectors most affected by this emergency and we find that there are still no measures in place that seem to take into account our reality.”
“The risk, in particular, is that many of the companies and promoters active in the local and regional territories will suffer a rapid collapse”
Artist manager Katia Giampaolo, who is also co-director of Bologna’s 2,000-capacity Estragon Club and organiser of the Botanique festival, tells IQ that over 7,400 musical and theatrical events have been postponed or cancelled in the past few days.
“This is without even knowing what will happen from 1 March,” says Giampaolo. “The real extent of the damage is innumerable, considering that no legislation supports independent activities and we have an entire industry that has no guarantee in these types of circumstances – hopefully the government does view this as a crisis for the entire music market.
“We are obviously aware that this is an extraordinary emergency,” adds Giampaolo, “so, despite the extreme difficulty, we are in solidarity with the government and with the prudent measures it is taking, to which we are adhering fully.”
A spokesperson for Live Nation Italy states that the authorities have given no information “regarding the shows scheduled after 1 March”, adding that although “the situation is getting better”, no long-term forecasts are possible.
Live Nation Italy is promoting upcoming shows in Milan by King Nun, Cage the Elephant, OneRepublic, Louis Tomlinson, Kelis, Rex Orange County and Avril Lavigne.
Photo: Harald Krichel/Wikimedia Commons (CC BY-SA 4.0) (cropped)
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