Woodruff Arts Center, the owner of the Verizon Wireless Amphitheatre, will "benefit from a more predictable stream of revenues" under the terms of the deal
Sign up for IQ Index
The latest industry news to your inbox.
Dutch promoter Mojo and renewable energy specialist Solarfields are installing 90k solar panels at Lowlands festival, powering the equivalent of 100 festivals a year
By Anna Grace on 29 Jan 2020
Mojo Concerts has teamed up with renewable energy producer Solarfields to develop a 35-hectare solar farm on the Lowlands festival car park.
A Campingflight to Lowlands Paradise – or Lowlands – sold out in the fastest time for years last year, with performances from Tame Impala, Twenty One Pilots, ASAP Rocky, the National and New Order.
In a bid to make the event more sustainable, festival organiser Mojo is working with Solarfields to implement 90,000 solar panels in its car park, generating 35 million kilowatt hours (kwh) of electricity annually – enough to power 100 festival weekends per year.
The project will result in the largest solar carport in the world and is due to be finished in May 2021.
“Without swift and concrete measures, our young visitors will experience the effects of climate change and environmental pollution in their daily lives,” comments festival director Eric van Eerdenburg.
“We hope to be a source of inspiration for our visitors to play their part in making the world more sustainable”
“As a festival organisation, we want to be part of the solution and contribute to an optimistic view of the future. We hope to be a source of inspiration for our visitors to play their part – no matter how small – in making the world more sustainable.”
Van Eerdenburg states that the festival team began to look at how to improve sustainability around 12 years ago, adding that, “actualising this together with Solarfields on a large scale is a long-held dream come true.”
”Over the past two-and-a-half years, we have worked hard with Mojo to address all challenges involved in a project of this magnitude,” says Solarfields director Jalmer Pijlman.
“We were fortunate to get a great deal of support along the way and think it is fantastic that we can announce this now. The location is perfect for making the Netherlands more sustainable and this project is a wonderful example of multiple land use: parking and sustainable energy production in the same space.”
The Green Events and Innovations Conference (GEI), a leading gathering for sustainability at live events, is taking place on Tuesday 3 March in London. Tickets for GEI 2020 are available here.
Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.