Sign up for IQ Index
The latest industry news to your inbox.
The Tough Mudder-style charity event, in aid of Nordoff Robbins, will return next September, with teams drawn from across the UK music industry
By Jon Chapple on 09 Dec 2019
Team Paradigm before Music Mudder 2019
image © Nordoff Robbins
After a successful debut this year, UK industry charity event Music Mudder is set to return in 2020.
Taking place on the morning of 13 September, the inaugural Music Mudder consisted of a 10km (6.2mi) run and 20 military-style obstacles. Originally conceived as a team-building exercise by Paradigm agent Tom Schroeder, it soon grew into a wider event, with companies sending teams of ten to compete at Bromley Golf Centre in south London.
“2020 will be far more challenging and a lot more muddy”
Paradigm booker Lucy Putman tells IQ: “After an incredible first year, Music Mudder is set to return on Friday 11 September 2020. We have a new course for next year, which is set to be far more challenging and a lot more muddy. We’ll be doing it all to raise money for the fantastic music therapy charity, Nordoff Robbins.”
Companies from across the British music industry, including live businesses AEG Presents, CAA, Columbo Group, Dice, Echo Location Talent, ITG, Kilimanjaro Live, Live Nation, Solo Agency, UTA and WME, took part in Music Mudder 2019, raising more than £50,000 for music charity Nordoff Robbins.
For more information about Music Mudder, email Putman at [email protected].
Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.