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Ade Dovey joins SMG Europe programming team

Dovey, formerly head of programming for Albert Hall, Gorilla and Deaf Institute, will bring in content for Manchester Arena, First Direct Arena and other SMG UK venues

By Jon Chapple on 03 Sep 2019

Ade Dovey, SMG Europe

Ade Dovey

SMG Europe has appointed Ade Dovey, formerly of Manchester venue operator Mission Mars Group, to its UK event programming team.

Dovey joins a team responsible for the development and programming of content for SMG’s UK venues, Leeds’s First Direct Arena (13,781-cap.), Manchester Arena (21,000-cap.), Newcastle’s Utilita Arena (11,000-cap.), Aberdeen’s P&J Live (16,000-cap.), Hull’s Bonus Arena (3,500-cap.) and the York Barbican (1,900-cap.). He will work alongside SMG Europe event development and bookings manager, Sarah Hodson.

In his previous role as head of programming at Mission Mars, Dovey curated and programmed three award-winning venues, Albert Hall, Gorilla and the Deaf Institute, producing over 700 events a year.

He comments: “It’s an absolute privilege to be joining SMG Europe – the calibre of its venues, its rich history of events and the teams behind each establishment define the meaning of ‘world class’. Personally, and professionally it’s a natural progression from programming venues from 200 capacity to 2,000, and now to concert halls and arena level.

“We’re delighted to have someone of Ade’s calibre and track record of success on board”

“I can’t wait to deliver new content and build on the legacy that SMG contributes to the local and national music industry.”

John Sharkey, executive vice-president of European operations for SMG, adds: “We’re delighted to have someone of Ade’s calibre and track record of success on board and we look forward to working with him and the team to deliver a wave of rich, new and exciting product for our events calendar as we develop our offering across our UK venues.”

SMG Europe manages entertainment venues and F&B operations at locations throughout Europe, including in the UK, Germany, and Poland. Pending regulatory approvals, its parent company, SMG, is set to merge with AEG Facilities to create ASM Global.


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