Imusic, the promoter of the Spanish festival, argues that its current home near Burriana beach is good for tourism, both locally and nationally
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Madrid-based Maraworld sells Benicàssim festival to Spanish promoter the Music Republic
By Anna Grace on 25 Jul 2019
Spanish promoter the Music Republic has acquired the Festival Internacional de Benicàssim (FIB) from Maraworld.
The Music Republic, owned by brothers David and Toño Sánchez, promotes festivals including Arenal Sound, Viña Rock, Granada Sound and Madrid Salvaje.
In a statement, the Sánchez brothers state they will “take over the festival and run it for successive years.” The new FIB owners also note they intend to “maintain [FIB’s] essence and position it once more as a leader on the global scene.”
According to El Mundo, the acquisition of FIB signals the end of Maraworld, which is majority owned by MCD Productions and SJM Concerts.
“We have been told that we are shutting down but we do not have any more details,” a representative from Maraworld’s offices in Madrid told the publication.
“We intend to maintain [FIB’s] essence and position it once more as a leader on the global scene”
Former FIB festival directors José Luis and Miguel Morán founded Maraworld in 1997. Irish promoter Vince Power acquired the company in 2009, selling his share to MCD Productions owner Denis Desmond and SJM Concerts director Simon Moran four years later, after encountering financial difficulties.
With Festival Republic’s Melvin Benn as festival director, the new team revived the struggling festival, putting on “the best FIB of the decade” in 2017, which saw 177,000 festivalgoers view performances by Red Hot Chili Peppers, Kasabian and Foals, among others.
The 25th edition of FIB took place from 18 to 21 July 2019 and was attended by 114,000 people, almost 30% less than the previous year’s 160,000. The festival saw performances from Kings of Leon, Lana del Rey, George Ezra, Jess Glynne and the 1975.
Live Nation and SJM Concerts declined to comment.
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