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The national association of Dutch music managers, MMF NL, appoints Martijn Swier as chairman
By Anna Grace on 15 May 2019
The Dutch association of music managers, MMF NL, has appointed Martijn Swier as its new chairman, taking over from former chair Rob Kramer.
MMF NL consists of almost 70 managers who represent artists in the Netherlands.
“I think it is an honour to be the chairman of an association consisting of managers of the best that Dutch pop music has to offer,” says Swier.
“An important ambition of the board is to ensure that we are even better represented in the urban and dance genres in particular, so that is high on the agenda. ”
“An important ambition of the board is to ensure that we are even better represented in the urban and dance genres”
Swier founded Amsterdam-based boutique music management company Endless Music in 2000. He represents artists including symphonic metal band Within Temptation and My Indigo.
MMF NL is a member of the International Music Managers Forum (IMMF) and the newer, pan-European managers’ body, the European Music Managers Alliance (EMMA).
EMMA, chaired by Stevie Wonder manager Jeith Harris, launched in London last year, using a similar format to the long-established IMMF.
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