To celebrate its launch, the pioneering live music platform will offer users exclusive access to and content from Elton John's final tour Farewell Yellow Brick Road
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After a successful debut run stateside, the wearable tech that allows fans to create their own sound mix launches in Europe this summer
By IQ on 24 Apr 2019
Peex, the tech start-up which allows concertgoers to create their own audio mix of live shows, has announced its launch in Europe on Elton John’s Farewell Yellow Brick Road tour.
Launched last May, the Peex Live platform enables fans to create their own five-channel mix of the live concert sound via a piece of wearable technology, the rX, and a companion app.
Introduced at a special price of €10 per show, the rX will be available to rent at select dates on Sir Elton’s European tour this summer, starting with a 1 May show in Vienna and continuing to Poland, the Czech Republic, Germany, the Netherlands, Denmark, Sweden, Belgium, Norway, Italy, France, the Republic of Ireland, Spain, Switzerland and the UK.
Pieter Hamelink, Peex CEO, comments: “We are thrilled to be able to showcase our technology to even more fans across Europe. Feedback from the US leg of Elton John’s Farewell Yellow Brick Road tour was overwhelmingly positive and we are now pleased to take the next step in offering PEEX to European fans.
“I’ve been working with the talented team at Peex, who have developed an incredible new technology”
“Our special introductory price is designed to attract attending fans to experience a much more immersive and enhanced show.”
“Throughout my 50-year career, playing live has always been so important to me. I am passionate about giving my fans my best possible performance and making sure they get the best possible experience,” adds Sir Elton John.
“Over the last four years I’ve been working with the talented team at Peex, who have developed an incredible new technology that will revolutionise the way fans listen to live music. Make sure you check it out.”
Peex’s official European launch follows years of development and testing at over 80 live shows and more than over 15 major venues in the US and Europe.
The company is also offering a 20% pre-order discount by using the discount code “ELTON” for fans booking online in advance on the Peex website.