Theatre operator Ambassador Theatre Group (ATG) has announced a major move into live music venues, as it reopens historic north-east England venue, the Stockton Globe (+3,000-cap.).
The move signals ATG’s intention to strengthen its foothold in the live music and comedy industries, leading the expansion of the venue operator’s portfolio of music-focused venues.
Providence Equity Partners-backed ATG runs close to 50 venues worldwide, including theatres in London’s West End and on Broadway.
ATG aims to utilise its network to bring music and comedy talent back to Stockton Globe for the first time in over 40 years, as the art deco venue is due to open its doors again in 2020.
Stockton Globe first opened in 1935, playing host to artists including the Beatles and the Rolling Stones, before closing in 1974.
Post-refurbishment, the venue will accommodate over 3,000 people in a flexible auditorium suited to standing and seated events. A smaller 250-capacity venue will open in the adjoining building.
“We’ve been working with the council to tailor the Globe so that it is one of the best in the industry for hosting live music and comedy events”
“We’ve been working with the council to tailor the Globe so that it is one of the best in the industry for hosting live music and comedy events,” says Adam Kenwright, ATG group board director.
“With over a year to go before doors open, ATG are already in discussions with household music and comedy acts so that we can bring these stars to the Tees Valley community and back onto the Globe’s stage after having no live entertainment inside the venue for over 40 years,” adds Kenwright.
The opening of the Globe is expected to bring in £18 million annually to the local economy and will give Stockton the biggest live entertainment venue between Newcastle and Leeds. The venue’s refurbishment is funded by Stockton-on-Tees Borough Council and the National Lottery Heritage Fund.
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