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MelodyVR announces first live VR broadcast

In a "hugely exciting moment" for MelodyVR, the company will stream Liam Payne's 19 Dec show in London live in virtual reality

By IQ on 10 Dec 2018

Liam Payne

Liam Payne

UK-based music VR company MelodyVR has revealed plans for its first live concert broadcast in virtual reality (VR).

In his only headline show this year, the former One Direction star will perform at a “secret location” in London on 19 December, with the concert streamed live to fans via the recently launched MelodyVR app.

The broadcast, in a “previously unseen quality for VR”, will feature MelodyVR’s ‘jump spot’ technology, which allows viewers to choose their own location in the venue. Those wishing to view the show will need an Oculus Go or Samsung GearVR headset, the MelodyVR app installed and an internet connection.

The ‘Live in VR’ event follows the creation of previous (non-live) VR experiences for artists including Post Malone, Bebe Rexha, the Chainsmokers and Payne’s 1D bandmate Niall Horan.

“It’s a pleasure to invite fans both in London and across the globe to experience this amazing event”

The MelodyVR app is currently available in the UK, US, France, Germany, Sweden, the Netherlands, Switzerland, Austria and Belgium.

Anthony Matchett, CEO of MelodyVR, says: “This is a hugely exciting moment for MelodyVR. We truly believe that virtual reality has the power to connect artists with fans like never before. It has been a pleasure working with Liam, and we’re thrilled to be bringing his headline performance in London exclusively to fans around the world via our platform in virtual reality.

“It’s a pleasure to invite fans both in London and across the globe to experience this amazing event, as well as a whole lot more in 2019.”

MelodyVR earlier this year agreed a deal with Birmingham arena operator NEC Group to offer virtual access to live events in its venues.


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