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Gaga’s Vegas residency is the Strip’s hottest ticket

Lady Gaga's Enigma residency, which opens on 28 December 2018, is dominating its competition, boosted by her starring role in the A Star is Born remake

By Jon Chapple on 28 Nov 2018

Gaga at the Enigma launch in August

Gaga at the Enigma launch in August

image © MGM Resorts

It might not have started yet, but Lady Gaga’s upcoming Las Vegas residency, Enigma, is already the hottest ticket in Sin City.

Enigma, the star’s first-ever concert residency, kicks off on 28 December 2018 at the 5,200-capacity Park Theatre, at the Park MGM on the Las Vegas Strip. Announced in August, it is produced and promoted by Live Nation and comprises two distinct shows: Lady Gaga Enigma, showcasing Gaga’s pop hits, and Lady Gaga Jazz & Piano, featuring stripped-back versions of her songs and music from the Great American Songbook.

The show will run for a minimum of two years, with 28 dates announced so far.

Gaga is pulling in more sales for a single performance than all scheduled shows of Spears

According to Ticket Club data, the show is dominating its competition, with sale grosses outstripping Celine Dion’s eight-year residency, which closes in June 2019, and Britney Spears’s Domination show, with Gaga “pulling in more sales for a single performance than all scheduled shows of Spears”, according to the US resale site.

While Lady Gaga is currently riding high on the success of the film A Star is Born – for which she is tipped for an Oscar nomination alongside co-star Bradley Cooper – the show’s sales success is skewed by its high ticket price, with tickets for the 28–31 December shows selling for an average of US$535 on the secondary market, compared to around $330 for Spears, $277 for Dion.

Tickets for Gwen Stefani’s residency at Planet Hollywood, meanwhile, are selling for $248 apiece, with Mariah Carey’s the Butterfly Returns show pulling in $160 per ticket.


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