Milan-headquartered Ticketmaster Italia is TM's third new venture in Europe this year, following launches in Switzerland and the Czech Republic
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In a "significant win" for the fledging Ticketmaster Italy, a partnership with Zed will see ten major Italian venues use TM's platform
By IQ on 17 Oct 2018
Ticketmaster Italy has partnered with with Zed Entertainment, one of the largest venue operators and promoters in Italy, to provide ticketing services for its ten venues.
The first major venue deal for Ticketmaster Italy, which launched last November, the partnership will see the company ticket the Gran Teatro Geox (2,500-seat) in Padua, Gran Teatro Morato (1,800-cap.) in Brescia, Kioene Arena (3,916-seat) in Padua, Zoppas Arena (4,000-cap.) in Conegliano, PalaGeorge (5,500-cap.) in Montichiari, Stadio Euganeo (32,420-cap.) in Padua, Arena Spettacoli Padova Fiere (4,000-cap.) in Padua, Arena di Mantova and Teatro Mantova (6,000-cap., ex Palabam) in Mantua and Festival Estivo Padova in Padua.
Daniel Bei, since June managing director of Ticketmaster Italy, says: “Having opened our doors just last year, this is a significant win for Ticketmaster Italy as our first major venue deal. Our mission is to support the local live music industry with our world-class service, to help venues connect with fans wherever they may be.
“This is a significant win for Ticketmaster Italy as our first major venue deal”
“We share Zed’s passion for live entertainment, and look forward to collaborating closely to grow our business together.”
Valeria Arzenton, Zed’s co-founder, adds: “We are constantly investing in ideas, innovation and quality in our venues to ensure every single attendee has a unique and enjoyable experience.
“Through this partnership with Ticketmaster we will be able to upgrade our ticketing service, and make the live experience much more fulfilling for fans.”
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