x

The latest industry news to your inbox.


I'd like to hear about marketing opportunities

    

I accept IQ Magazine's Terms and Conditions and Privacy Policy

news

Nite Dice launched to “keep London’s nightlife booming”

The new feature from the Dice team will launch automatically from 6pm on Fridays and Saturdays to promote events throughout the night

By Molly Long on 07 Sep 2018

Nite Dice

Nite Dice will automatically go live every Friday and Saturday night


image © Dice

Anti-tout ticketing platform Dice has today launched Nite Dice, a feature designed to help Londoners take advantage of the capital’s nightlife. From 6pm on Fridays and Saturdays, the new feature will give users the chance to explore late-night events and book tickets throughout the night, directly through the Dice app.

The feature is Dice’s response to what it identifies as increasingly restrictive nightlife legislation in London, the most notable being Hackney’s recent adoption of a midnight curfew for new venues. The company cites the need for “creative, technical solutions,” – like Nite Dice – in the face of the hostile environment, which has so far seen the closure of London venues like Alibi, Visions and Lock Tavern, and threatens the closure of spaces like The Garage.

“We’ve been busy working out how to turn your phone into the ultimate staying-out-machine.”

“The best nights out are always the spontaneous ones that go on longer than you first planned,” says Russ Tannen, managing director of UK Dice. “We’ve been busy working out how to turn your phone into the ultimate staying-out-machine.”

Nite Dice is the company’s latest move towards creating an increasingly more mobile nightlife experience in the capital. Last September saw the 890-capacity Islington Assembly Hall become the UK’s first 100% mobile venue, using Dice’s “tout-proof” technology to tie tickets to mobile devices and prevent unauthorised sales. Last month, the 800-capacity Kings Cross club Scala and the East London’s 3,100-capacity Troxy followed suit, with Troxy becoming the world’s biggest mobile-only venue.

 


Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.