fbpx
x

The latest industry news to your inbox.

    

I'd like to hear about marketing opportunities

    

I accept IQ Magazine's Terms and Conditions and Privacy Policy

news

Paradigm partner Yucaipa buys into Primavera Sound

Ron Burkle's the Yucaipa Companies has acquired a minority stake in the Barcelona festival and its sister conference, Primavera Pro

By IQ on 21 Jun 2018

Father John Misty, Primavera Sound 2018

Father John Misty at Primavera Sound 2018


image © Eric Pàmies/Primavera Sound

American private-equity firm the Yucaipa Companies has made a minority investment in Primavera Sound and Primavera Pro.

Yucaipa, led by Ron Burkle, has an existing presence in the live music market via its joint venture with Paradigm Talent Agency, X-ray Touring, Coda Agency and ITG, which forms part of larger fund for investing in live entertainment.

The Primavera deal, specifics of which were not disclosed, was first reported by Pollstar and confirmed to IQ by both Yucaipa and the festival.

Yucaipa Companies principal Frank Quintero says the two parties “saw each other as a partner who shared the same ethos and vision to continue to grow the brand”.

Primavera Sound is Spain’s biggest music festival, with a daily capacity of 35,000 at the Parc del Forum in Barcelona. It held its 18th edition, headlined by Nick Cave, Björk, the National, Arctic Monkeys, Migos, Lorde and Asap Rocky, from 30 May to 3 June.

 


Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.

More news

Prime Social, Paradigm’s Paul Morris plot bl... Our Music Festival (OMF), the world's first "blockchain-powered festival network", and its OMF Token will launch in San Francisco this October
Live Nation acquires Finnish hip-hop festival Finland’s leading urban music festival, Blockfest, has been acquired by Live Nation Finland following years of collaboration with the festival.
Live Nation acquires Canadian promoter Embrace Pre... Following multiple acquisitions in the past few months, Live Nation announces its majority stake in Canadian venue operator and promoter.
Live Nation acquires Latin promoter Planet Events Madrid-based Planet Events, the leading Latin concert and festival promoter in Spain, joins Live Nation as it aligns with Planet's former owner, media...giant Prisa
PlayPass acquires French cashless provider Yuflow The RFID and cashless payment technology company, PlayPass, has acquired Yuflow as part of expansion into important European markets.