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Eventbrite introduces Generation DIY

The ticketing company is spotlighting some of the UK's most promising young independent promoters with its new five-part video series

By IQ on 11 Jun 2018

Following on from September’s A New Dawn: Meet the Future of UK Nightlife documentary, ticketing/event management giant Eventbrite has partnered with some of the UK’s leading young promoters for a new short film series, Generation DIY.

The five films – which focus on the local scene in five British cities – aim to capture “the diversity, talent and excitement of events culture in the UK,” says Eventbrite. “The films show how nightlife is evolving, the breadth of activities and communities included – and the passion and determination of the individuals who are becoming the UK’s new driving force of the night-time economy.”

A London screening and panel featuring that city’s Generation DIYers took place last week at the Pickle Factory (200-cap.) in Tower Hamlets, with a new film set to be released every Tuesday in the weeks following: Bristol (the Love Inn on 12 June), Glasgow (Stereo on 19 June), Birmingham (Hare and Hounds on 26 June) and Manchester (the Deaf Institute on July 3).

The films will also then premiere on IQ the following day.

“The incredible depth of original and exciting content being delivered across the UK is outstanding,” says Eventbrite’s head of music, Paul Everett, commenting on the launch.

“The promoters and organisers we have focused on are the future”

“The promoters and organisers we have focused on are the future, and they are already pushing boundaries and culturally leading the way. What’s interesting is not just the content and diversity across musical genres, but the multiple events involving comedians, artists, theatre, DJ collectives, philanthropists, art curators, the frontrunners of the UK’s LGBT [lesbian, gay, bisexual and transgender] party scene – any creative opportunity that gives marginalised groups a voice is viable.”

Isis O’Regan, founder of London’s Room for Rebellion, one of the collectives featured in the London film – and who was recently part of the successful campaign to overturn anti-abortion laws in the Irish republic – says she believes her generation are more interested in conscious clubbing and will get involved in events if they have a meaning to them.

“As long as promoters use their initiative, stay creative and book local talent, the scene is going to continue to flourish. Businesses involved in the live independent events industry need to understand how the sector is moving, how it’s re-inventing what it is and who it’s for.


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