Universal Music artists now have another channel to shift tickets and merch, courtesy of a deal with conversational commerce pioneer and developer of 'good' bots ReplyYes
Sign up for IQ Index
The latest industry news to your inbox.
Mobile tickets from Tickets.ie, the Republic of Ireland's leading independent ticketing platform, are now powered by Tixserve technology
By Jamie Raybould on 24 Apr 2018
Paperless ticket fulfilment platform Tixserve has collaborated with Irish ticket provider tickets.ie to power the company’s mobile ticket service.
The Republic of Ireland’s largest independent ticket provider, tickets.ie processes 2.7 million tickets a year, including for some of the country’s biggest stadium events. The company’s main sales come from the website, which garners 9.1m impressions annually, and its 370 retail outlets dotted around Ireland.
The partnership between the two companies will allow tickets.ie customers to utilise the branded and content-rich digital ticket that is sent straight to their mobile device.
“It’s great to be able to partner with such a dynamic company”
Tixserve’s service incorporates its ‘track-and-trace’ technology to help combat ticket fraud, creating a secure and hassle-free experience for the customer without the postage, packaging and production costs of using paper tickets. The service also helps to control the bulk-buying of tickets for resale – currently a hot-button issue in Ireland.
Commenting on the partnership, Tixserve’s MD, Patrick Kirby, says: “It’s great to be able to partner with such a dynamic company that has strong footholds across the Irish live entertainment industries.”
Tixserve recently appointed Tim Chambers, formerly a Live Nation/Ticketmaster exec and now an independent consultant, as a board member.